Web Manager and Communication Specialist

Web Manager and Communication Specialist

Posting Number S01378JP

Department Library

Job Summary

Overseeing the library’s web architecture and the integration of web services, this position will develop and implement a sophisticated, multifaceted digital and analog communication and user engagement strategy. In collaboration with various stakeholders, the Web Manager is responsible for creating innovative outreach initiatives across multiple platforms. This includes managing the library’s extensive web presence, overseeing its social media accounts, and designing various outreach and communication materials. The position showcases the library’s value in supporting research, teaching, and learning, while fostering active engagement with faculty, staff, students, alumni through compelling content creation, media relations, and strategic outreach efforts.

Essential Functions :

Serve as Library Webmaster – Oversee, manage, develop library’s web architecture and integrate web services, Lead the development and maintenance of user-friendly, accessible digital interfaces; create, update, and organize website content to ensure information remains current, relevant, and easy to navigate.

Manage the library’s social media presence – Develop and execute an engaging social media strategy aligned with the library’s mission and goals; create and curate compelling content across various social media platforms to showcase library resources, services, and programs in coordination with library departments.

Develop and coordinate the library’s outreach activities – Develop compelling and accessible outreach materials in multiple formats that effectively communicate library resources, services, and programs; Coordinate the production and distribution of outreach materials.

Promote the Library’s user engagement initiatives – Working with stakeholders, develop and implement creative strategies to strengthen the relationship between the library and its user community; Establish and maintain regular communication channels to collect user feedback and suggestions; Analyze user feedback and behavior patterns to identify trends, challenges, and opportunities for improving services.

Education / Skills Requirements

Required :

Bachelor’s degree in communications, computer science, graphic design, website design or related field.

Knowledge of current national trends in web organization and design, web usability standards, and testing methods.

Excellent communication, interpersonal, and creative problem-solving skills.

Strong relationship-building abilities with diverse stakeholder groups.

Ability to develop and implement communications strategies.

Experience in gathering and analyzing user feedback and usage data.

Ability to work independently as well as collaboratively in a rapidly changing environment.

Ability to set priorities and manage time and multiple projects with competing deadlines.

Ability to troubleshoot back-end website issues and experience with a robust suite of website diagnostic and enhancement tools, such as Google Analytics, Tag Manager, Search Console, and Programmable Search Engine preferred.

Understanding of current trends in academic libraries.

Strong customer service orientation combined with a creative and innovative mindset.

Preferred :

Master’s degree in communications, computer science, graphic design, website design or related field, or in library science.

Experience Requirements and / or Equivalents

Required :

1-3 years experience in a similar role.

Proficiency with HTML , CSS , and JavaScript.

Experience with Adobe Creative Suite, including image and video editing and graphic design programs.

Familiarity with web content management systems, web accessibility principles, standards, and guidelines, and general network security issues and practices.

Experience administering social media accounts and a broad understanding of effective social media communication strategies.

Preferred : Proficiency with Bootstrap web framework, and programming languages such as XML , XSLT , SQL , Perl, and / or PHP .

Standard Work Days and Hours

This is an exempt level position that requires the time commitment to complete the essential duties of the position. Work to be performed generally between 8 : 30 a.m. and 5 : 00 p.m., Mon-Fri. with rare need to work evenings or weekends. It is scheduled as .7 FTE or 28 hours per week, year round.

This is an on-site role, and candidates must be able to work in person on Bowdoin College campus in Brunswick, Maine.

COMPENSATION

• The salary range for this position is expected to be : $45,500 – $48,500.

BENEFITS AND PERKS

Paid Time Off

Paid Holidays and Special Days Off :

Household access to many of the College’s facilities including the gym and pool

Free fitness and wellness classes!

And more : ()

About Bowdoin

Bowdoin embraces diversity in all forms, and the College is home to talented students, faculty, and staff—with a variety of racial, ethnic, cultural, and socioeconomic backgrounds; religious beliefs; and gender identities, among other factors.

We encourage applications from candidates committed to the support of an inclusive campus community and those who will enrich and contribute to the College’s multifaceted diversity. We value a community in which individuals of all backgrounds are warmly welcomed and encouraged to succeed.

Founded in 1794, Bowdoin has maintained its commitment to the liberal arts for well over 200 years. Bowdoin’s reputation as a preeminent liberal arts college rest on the excellence of its faculty, students, and staff; intimate size; strong sense of community; and connections to the people, history, and natural beauty of Maine.

Bowdoin’s campus is situated in a beautiful natural setting. Located in Brunswick, Maine, a town of approximately 20,000, the College is a short drive from the Maine coast, twenty-five miles from Portland and 120 miles from Boston.

Shift

Employment Category Part Time Year Round

FTE 0.70

Benefits Eligible Yes

Pay Type Salaried

Background Check Package Requirements Faculty / Administrative

Is driving a vehicle (e.g. Bowdoin vehicle or off road vehicle, rental car, personal car) an essential function of this job? No

Is a pre-placement physical required for this position? No

Posting Date 01 / 24 / 2025

Applications Accepted Until

Open Until Filled No

Type of Posting Internal / External

Special Instructions to Applicants

EEO Information

Supplemental Questions

Salary : $45,500 - $48,500