What are the responsibilities and job description for the Marketing Strategist position at Bowen Engineering Corporation?
SUMMARY:
This individual is experienced in corporate marketing, and is able to manage a wide range of strategies and tools in support of new revenue development and effective corporate communication. This person should exhibit strong interpersonal relational skills, and effectively manage projects to a desired outcome.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Work with Bowen teams to develop proposal responses- review requirements from owners, develop content required elements for the proposal, manage stakeholders involved in the proposal process
- Work in collaboration with the marketing team to continually maintain, protect, and improve Bowen’s brand within and outside of Bowen
- Work collaboratively with the Business Development team and other departments to understand selling and communications challenges, and subsequently develop / execute strategies to overcome them
- Train new employees on the tools available to tell Bowen’s story and share the stories of their projects
- Support corporate communication through newsletters, intranet, and other tools
- Lead projects for development and update of corporate marketing materials and selling tools
- Support other Bowen departments’ efforts in communication
- Evaluate and manage third party-partners and consultants to complete projects
- Produce advertisements and communications, including internal corporate communications
SKILLS AND EXPERIENCE:
Bachelor’s Degree in Marketing or Communications from a 4-year institution. Minimum 3 years experience in marketing. Experience with construction is helpful, but not required.
- Excellent interpersonal skills and positivity
- An eye for design and the ability to maintain visual standards of marketing materials through digital marketing and related analytics
- Ability to work in both printed and digital tools, including Adobe Creative Suite, Office Suite, Website Manipulation, Salesforce, FollowUp, Google Photos. Adobe InDesign experience is required.
- Ability to operate social media channels, and publish appropriate content in company voice
- Excellent written communication skills
- Curiosity and interest in learning more about Bowen’s construction projects
- Commitment to understand past project work and how it applies to future work
- Ability to speak in front of groups as an ambassador of the marketing department
BOWEN BENEFITS:
- Competitive Base Salary
- Medical, dental and vision Insurance
- PTO on Day 1
- 7 Paid Holidays (plus 6 additional half-days, 1 Community Day, 1 Floating Holiday)
- Annual Discretionary Bonuses
- Employer paid and supplemental life insurance
- 401k with company match
- HSA and FSA options
- Employee Referral Program
- Wellness Program
- Employee Assistance Program (EAP)
- Short and Long-Term Disability
- Family Planning and Adoption Assistance
- Education Reimbursement
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Health savings account
- Paid time off
- Referral program
- Vision insurance
Schedule:
- 8 hour shift
Experience:
- Adobe InDesign: 1 year (Preferred)
Work Location: In person
Salary : $55,000 - $65,000
