What are the responsibilities and job description for the Planning Director position at Brainlabs?
About Us
Brainlabs is a digital media agency – we’re passionate about using data and tech to craft marketing strategies that drive real business results for clients. Our 1000 Brainlabbers partner with some of the world’s largest advertisers to do just that.
Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.
Our mission is simple : we want to become the world’s largest independent media agency, famous for delivering high performance and accelerating the careers of Brainlabbers whilst we’re at it.
Brainlabs has always been a culture-first company. In fact, from the very beginnings of the agency, a set of shared principles, philosophies and values was documented in The Brainlabs Handbook, helping us create our unique culture.
As with everything here, we always seek to adapt and improve, so The Brainlabs Handbook has been fine-tuned to become The Brainlabs Culture Code. This Culture Code consists of 12 codes that talk to what it means to be a Brainlabber. It’s a joint commitment to continuous development and creating a company that we can all be proud of, where Brainlabbers can turn up to do great work, make great friends and win together.
Key Responsibilities
- Be the key point of contact for the client alongside the client leadership and channel leads, to build strong day-to-day relationships and lead the planning and delivery of the media strategy and plan (from brief to execution).
- Build data-driven, insight-led media planning and develop insightful and innovative media plans.
- Leverage platform and channel data, alongside insight tools like YouGov, to mine insights that can inform media planning.
- Work closely with activation specialists (across online and offline channels) to ensure all media plans deliver cross-channel and in-channel innovation.
- Ensure all media plans have a robust measurement framework and testing roadmap.
- Champion strategic thinking and foster a planning culture within the client team - leading brainstorms and big idea development.
- Build and manage relationships with key media partners, bringing fresh thinking and new ideas to the agency, team, and clients.
- Be the voice of the outside world, bringing in industry inspiration to ensure the wider team is plugged into market trends and innovations.
What's in it for You
What We Are Looking For
Brainlabs is proud to be an equal opportunity workplace : we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!
Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.
J-18808-Ljbffr