What are the responsibilities and job description for the Manager, Marketing Job at Brainstorm, Inc. in American Fork position at Brainstorm, Inc.?
Company
BrainStorm ( ) is a B2B SaaS company that drives digital adoption and organizational change for outstanding companies around the world, including PepsiCo, American Express, Land O'Lakes, Inc., Mattel, Inc., Panasonic, Merck Company, and more.
BrainStorm thrives on a dynamic and fun-loving atmosphere, paired with a steadfast commitment to excellence. Our high-performing team is composed of self-starters who play a pivotal role in driving our success. Once we walk through the door, it’s definitely ‘Go Time’.
Opportunity
BrainStorm is currently seeking a creative, results-driven Marketing Manager to join our team with a focus on generating new enterprise business. In this role, you’ll take the lead on enabling our sales and business development teams, planning and producing strategic lead gen campaigns, creating compelling content, and managing our presence at expo events. Your efforts will directly contribute to generating leads, driving completed demos, and building significant marketing pipeline.
What You'll Do
- Enablement | Collaborate with sales and business development teams to identify needs and deliver effective enablement resources, including pitch decks, case studies, and training materials.
- Campaigns | Plan, execute, and optimize integrated marketing campaigns to drive leads and completed demos; Partner with marketing operations to streamline routing and follow-up processes.
- Content | Create and oversee content that resonates with target audiences, including white papers, blog posts, webinars, email campaigns, and videos; Collaborate with subject matter experts to develop thought leadership pieces and materials for different stages of the buyer’s journey.
- Events | Plan and execute virtual and in-person events, such as webinars, trade shows, and conferences, to generate leads and build brand awareness; Coordinate pre- and post-event marketing efforts, including promotions and follow-up communications.
- Reporting | Use market insights and feedback to refine messaging, campaigns, and overall marketing tactics.
About You
Preferred Skills
BrainStorm provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Medical, dental, 401k, and other benefits are included. The position is available in the American Fork, UT office.
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