What are the responsibilities and job description for the Digital and Social Media Manager Job at BRAND BRILLIANCE 365 INC in Naples position at BRAND BRILLIANCE 365 INC?
Benefits : Competitive salary
Flexible schedule
Opportunity for advancement
Paid time off
Training & development
Seeking a Digital / Social Media Marketing Manager who works with marketing teams to promote / develop a business’s products and services through social media platforms, websites and apps. Their main duties and responsibilities include :
Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Pay Per Click (PPC)
Building and maintaining a brand’s presence across multiple social media channels
Creating, executing and monitoring marketing campaign budgets
Collaborating with media and sales teams to improve marketing results
Measuring key performance metrics, including website traffic, audience engagement, service quotas, bounce rate and ad spend return on investment
Coordinating with the digital marketing team to identify innovative growth strategies
Preparing reports on the performance of marketing campaigns
Using advanced analytics software to identify customer touchpoints and assess end-to-end customer experience across diverse digital channels
Develop, manage, and execute social media strategies to grow brand presence.
Create and schedule engaging content for multiple platforms (Instagram, Facebook, Twitter, LinkedIn, etc.).
Work closely with the marketing team to align social media content with overall brand strategy.
Monitor and analyze performance metrics to optimize content and increase engagement.
Stay up to date on social media trends and tools, adapting strategies accordingly.
- Job requirements :
Hybrid work – In office 4 days a week
Bachelor’s degree in marketing, Marketing Communication, Public Relations, Digital Marketing or related field from an accredited university required
Minimum of 3 years digital marketing experience required
Experience managing and developing content for social media
Experience with digital Ad buys
Brand development experience
Strategic Thinker
Required / preferred experience and education :
Car Wash Industry Experience
Marketing Agency Experience
Experience with content creation tools like Canva.
Flexible work from home options available.
