Web Developer

Job Title: WordPress Web Developer & Digital Marketing Specialist (75/25 Split)

Location: Bismarck, ND (Must live within driving distance to Bismarck, ND)
Company: Branding | Marketing | Advertising (BMA)
Job Type: Full-Time, Part-Time

About Us:
At BMA, we specialize in helping businesses thrive online with innovative digital marketing solutions. We blend creative design, technical expertise, and data-driven strategies to deliver measurable results. We’re looking for a talented WordPress Web Developer & Digital Marketing Specialist to help us create exceptional websites and drive targeted digital marketing initiatives. If you're passionate about WordPress development, web design, and boosting digital presence through SEO and marketing, this is the role for you.

Job Overview:
As a WordPress Web Developer & Digital Marketing Specialist, you'll spend approximately 75% of your time developing, optimizing, and maintaining WordPress websites with a focus on high-performance, responsive designs. The remaining 25% will be spent executing and optimizing digital marketing strategies, including SEO, content creation, and local search optimization.

You’ll play a key role in building and enhancing clients' websites while implementing strategies to increase traffic and improve online visibility. You’ll also engage with potential clients to generate leads, contributing to the sales process alongside our leadership team.

Key Responsibilities:

WordPress Web Development (75%):

• WordPress Development: Build and maintain custom WordPress themes and plugins tailored to client needs, ensuring responsiveness, functionality, and scalability.
• Web Design & User Experience: Implement visually appealing, user-friendly web designs based on collaboration with UX/UI designers. Ensure websites are intuitive, responsive, and optimized for mobile devices.
• SEO Integration: Ensure websites follow SEO best practices, including on-page elements (meta tags, alt text, structured data) and optimal site performance.
• Website Optimization: Continuously monitor and improve website speed, performance, and accessibility. Implement caching, image compression, and other performance-enhancing techniques.
• Troubleshooting & Maintenance: Provide ongoing support and maintenance for WordPress sites, ensuring smooth functionality, security, and the latest updates.
• E-Commerce: Develop and optimize WooCommerce websites, ensuring a seamless shopping experience and optimized product pages.

Digital Marketing & SEO (25%):

• SEO Strategy & Execution: Implement SEO strategies to increase organic search visibility. Perform keyword research, on-page optimization, and technical SEO audits.
• Content Creation & Optimization: Develop SEO-friendly blog content, website copy, and landing pages that drive traffic and engagement. Collaborate with content writers to ensure alignment with SEO best practices.
• Local Search Optimization: Optimize Google My Business and other local search listings for increased visibility in target regions.
• Campaign Analytics & Reporting: Track website performance using Google Analytics and SEO tools like SEMrush and Yoast SEO. Provide regular reports and data-driven insights to improve strategy.
• Social Media & LinkedIn: Optimize LinkedIn profiles and create campaigns to improve online visibility and client engagement.

Sales & Client Engagement:

• Inbound Sales Support: Engage with inbound leads, set appointments, and help leadership close deals by showcasing our web development and digital marketing capabilities.
• Sales Collaboration: Occasionally participate in outbound sales activities to generate new business opportunities. Provide insights into how web development and SEO can benefit potential clients.

Qualifications:

• Experience: 2-5 years of experience in WordPress development, with a strong portfolio showcasing custom WordPress themes and plugins.
• Technical Skills:
• Proficient with WordPress development (themes, plugins) and HTML is a must. Option/Good to have: CSS, JavaScript, PHP, and experience.
• Knowledge of SEO best practices and tools like Google Analytics, Google Search Console, RankMath SEO, and SEMrush.
• Experience with eCommerce platforms such as WooCommerce.
• Familiarity with responsive design principles and mobile-first design.
• Strong troubleshooting and debugging skills for WordPress-related issues.
• Digital Marketing Skills:
• Knowledge of SEO, content marketing, and local search strategies.
• Experience creating and optimizing web content for SEO.
• Strong written and verbal communication skills for blog writing, client communication, and sales support.
• Bonus Skills:
• Familiarity with other CMS platforms.
• Experience with lead generation and conversion rate optimization.
• Knowledge of A/B testing and UX/UI best practices.

Why Join BMA?

• Collaborative Environment: Work alongside passionate and innovative teammates who share your enthusiasm for web development and digital marketing.
• Growth Opportunities: This is a chance to grow your expertise across both technical development and digital marketing while contributing to impactful projects.
• Incentive Programs: Bonus/commission opportunities based on client engagement and sales performance.
• Work Flexibility: Enjoy flexible hours and the potential to work remotely.
• Exciting Projects: Contribute to a variety of dynamic projects that drive tangible business results for our clients.

How to Apply:
Ready to leverage your WordPress expertise and help businesses grow through web development and digital marketing? Apply today and join a forward-thinking team that’s dedicated to innovation and measurable success.

Job Types: Full-time, Part-time
Pay: $57,676.11 - $69,459.41 per year
Expected Hours: 40 hours per week
Location: Bismarck, ND (Applicants must be local to Bismarck/Mandan area)

Let’s create something incredible together!

Job Types: Full-time, Permanent

Pay: $64,320.00 - $69,569.00 per year

Compensation Package:

• Bonus opportunities

Schedule:

• 8 hour shift
• Monday to Friday

Work Location: In person

Salary : $57,676 - $69,459