Content and Community Relations Coordinator

Purpose: To support the Brattleboro Food Co-op’s marketing initiatives and community outreach projects by creating engaging content, fostering community relationships, and promoting the cooperative model.

Why work for us?

We are 50 years strong in the community.

We give back to organizations with shared values.

We offer great benefits and competitive compensation.

We are continually innovating and investing in the future.

We offer opportunities for personal and professional growth; about half of our managers were promoted from within.

Tired of working for a company that leaves you feeling like you’re not appreciated? Would you like to join a team that actually enjoys what they do and believes in making a difference?

The Brattleboro Food Co-op is owned by thousands of local shareholders and is committed to improving the quality of life for our community, one meal at a time. We offer competitive wages, great benefits, and an excellent work-life balance.

• Coordinates Brattleboro Food Co-op digital communications (such as social media and email marketing), ensuring content is engaging, appealing, and accurate.
• Writes articles (such as Producer of the Month features) that educate and promote cooperative values, food justice issues, and local food systems in collaboration with the Manager of Marketing & Community Relations.
• Conveys the cooperative principles and values while promoting sales, events, and shareholder benefits through BFC’s marketing platforms.
• Represents the Co-op as an ambassador at assigned community events, fostering relationships and educating the public about cooperatives.
• Demonstrates strong written and oral communication skills, including public speaking, and is comfortable connecting with a wide variety of people.

• Prioritizes department-wide tasks and ensures timely completion using project management tools.
• Works scheduled hours while maintaining a helpful, willing, and team-oriented attitude.
• Collaborates with other departments to create and deliver effective, supportive content.
• Maintains and builds healthy work relationships with clear, honest, and kind communication.
• Open to learning, listening, and incorporating feedback.

• Takes responsibility for actions and exemplifies honesty, integrity, and ethics.
• Maintains excellent organizational skills, ensuring all tasks are completed efficiently.
• Self-motivated and able to take initiative in developing content and engaging the community.
• Understands and adheres to BFC’s security and facility protocols.

Job Specific Functions

Content Creation & Marketing:

• Creates and manages engaging content across communication platforms, utilizing photographs, videos, and writing to support BFC’s initiatives, principles, and sales.
• Publicizes BFC events, such as classes, demos, and community initiatives.
• Promotes sales, deals, and store flyers with accuracy and enthusiasm.
• Collaborates with the Graphics team on e-newsletter creation.
• Assists in designing, proofreading, and organizing materials as needed.

Community Relations & Outreach:

• Supports special events and initiatives as directed by the Marketing & Community Relations Manager.
• Assists with customer service when necessary.
• Represents the Co-op at community events and fosters positive engagement.
• Educates the public about the cooperative business model and BFC’s shareholder benefits.
• Builds relationships with local businesses, food producers, and community partners.

Technology & Digital Communication:

• Manages and updates social media platforms, including Facebook, Instagram, YouTube, and emerging platforms, ensuring relevance and engagement.
• Uses digital tools for content creation, such as Google Suite, Microsoft Office (Excel, Word, PowerPoint), and Adobe Acrobat (a plus).
• Stays up to date on new platforms, technology, tools, and trends.
• Utilizes project management tools to prioritize and track work.

• 
  Communication Skills: Excellent written and oral communication skills, including experience with public speaking.
• Content Creation: Ability to create appealing photographs and videos for social media.
• Marketing & Publicity: Experience with marketing and publicity
• Technology Proficiency: Strong computer skills, including experience with Google Suite, Microsoft Office, and familiarity with Adobe Acrobat.
• Social Media Management: Proficiency in managing Facebook, Instagram, YouTube, and emerging platforms.
• Organizational Skills: Detail-oriented, self-motivated, and able to handle multiple demands.
• Community Engagement: Ease in connecting with diverse groups of people and fostering community relationships.
• Cooperative & Food Systems Knowledge:
  • Understanding of the cooperative business model, shareholder benefits, and BFC’s governance structure.
  • Appreciation for natural/organic foods, local food systems, and food justice issues.
  • Basic knowledge of natural foods and ability to educate others about cooperatives.
  
  

At Brattleboro Food Co-op, we do not just accept difference — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our community. Brattleboro Food Co-op is proud to be an equal opportunity employer.