What are the responsibilities and job description for the Vice President, Marketing and Communications position at Brethren Village Retirement Community?
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Brethren Village Retirement Community has an exciting employment opportunity for an experienced marketing and/or public relations professional. We are currently seeking a full-time Vice President for Marketing and Communications.
The Vice President reports to the President, and is a key member of the Brethren Village leadership team. The Vice President works proactively with other managers to define and implement strategies and plans aligned with the mission and priorities of Brethren Village.
The Vice President serves as the chief marketing, sales, communications, and public relations officer for Brethren Village, and oversees the Marketing department and the Communications department.
The Vice President provides effective leadership for marketing / sales / admissions, supervising and working collaboratively with the Director of Marketing and the Marketing team. The Vice President supports the development and implementation of marketing plans, policies, and programs in order to achieve marketing and sales targets.
Working with a small and talented Communications team, the Vice President develops and implements communications and public relations campaigns and plans; works collaboratively with other managers to communicate and promote events, programs, and initiatives on behalf of Brethren Village; ensures consistency and professionalism with the organization’s messaging, in alignment with our brand; ensures regular and effective communications to Residents, Team Members, the Board of Directors, and the broader community.
Work Schedule
- Full-time, benefits-eligible: 40 hours per week, with additional hours as needed to fulfill responsibilities; occasional evening or weekend hours may be required; must be available after-hours by phone in the event of an urgent situation that requires a public relations response
- A Bachelor’s degree in marketing, advertising, public relations, communications, or a related field.
- At least 10 years of related professional experience in marketing, advertising, public relations, or communications.
- Strong leadership and management competencies; prior supervisory experience. The ability to lead, develop, and engage staff; manage department functions; develop and manage budgets.
- Experience and effectiveness developing and executing plans, managing projects, and coordinating large events.
- Demonstrated effectiveness at writing persuasive communication pieces.
- Knowledge of best practices in the marketing and public relations fields; evidence of continued professional development.
- Exceptional verbal and written communication skills. Ability to organize and present information – verbally and in writing - in a clear and professional manner. Comfort and expertise with public speaking.
- Ability to effectively use relevant computer software and programs, online resources, and social media tools and applications.
- Experience communicating information to the public during a crisis situation. Availability during off-hours in the event of an urgent or crisis situation.
- Willingness and ability to carry out responsibilities with the highest degree of integrity, and to represent Brethren Village in a positive and professional manner.
For the health and safety of all members of our community, Brethren Village maintains a drug-free, alcohol-free, and tobacco / smoke-free work environment.
Offers of employment are contingent on successful completion of a professional / employment reference check; verification of education and credentials as applicable to the position; a post-offer criminal background screen; a post-offer physical exam, drug screen, and TB test.
Brethren Village is located on a beautiful campus in the vibrant small city of Lititz, PA. Residents enjoy easy access to major metropolitan areas such as Philadelphia, Baltimore, New York City, and Washington D.C., as well as quiet rural areas.
At Brethren Village Retirement Community, our Team Members provide the highest-quality care and exceptional hospitality to each Resident. Brethren Village Team Members work in our Skilled Nursing Facility and Rehabilitation Center; our Personal Care and Memory Support areas; our fine and casual Dining areas; and in the many other departments that provide services to our Residents and maintain our facilities and grounds.
At Brethren Village, our Team Members enjoy:
- work with a purpose; you will have the ability to make a positive difference each day in the lives of our Residents
- stable employment; Brethren Village has been in operation for over 125 years
- a wide-variety of full-time and part-time positions and work schedules, to meet your needs
- thorough, paid on-the-job training, and on-going professional development opportunities
- the opportunity to apply for positions throughout our facilities, for your career growth
- appreciation events for Team Members
- competitive wages
- generous paid time-off benefits for eligible Team Members
- comprehensive health and prescription drug coverage with low premiums; free mental health counseling and wellness resources; dental and vision coverage; life and disability insurance coverage for eligible Team Members
- employer-funded contributions to a retirement savings plan
- free use of onsite fitness facilities and our indoor pool
- the convenience of onsite dining venues, with discounts for Team Members
- an on-site child care center with discounted tuition
- clean, well-maintained, and well-managed facilities
- a beautiful campus setting located in the vibrant small city of Lititz, PA, with easy access to major metropolitan areas as well as rural areas
Brethren Village is proud to have a diverse, inclusive community where all Residents and Team Members are treated with dignity and respect. As an Equal Opportunity Employer, Brethren Village does not discriminate in its hiring or employment practices on the basis of gender, gender-identity, sex, sexual orientation, race or ethnicity, color, national origin, religion, age, disability or use of a service animal, genetic information, caregiving responsibilities, pregnancy, family, or marital status.