What are the responsibilities and job description for the Bridge Investment Group is hiring: Associate - Marketing in Dallas position at Bridge Investment Group?
Make an impact
Our Generation Demand Marketing Associate will focus on building and executing marketing campaigns for new property launches. This role combines strategy and execution, managing campaigns, vendor partnerships, and cross-functional collaboration. You'll play a key role in property branding, digital advertising, resident retention efforts and presenting our property management services to partners.
Key Responsibilities
- Marketing Leadership : Design and implement cost-effective, community-specific marketing plans. Collaborate with digital advertising partners to drive leads.
- Brand Management : Ensure consistent branding across campaigns while showcasing the unique identity of each property.
- Cross-Functional Coordination : Partner with internal teams, sponsors, and vendors to align marketing strategies with business goals.
- Performance Analysis : Track campaign metrics (e.g., SEM, SEO, GA4), optimize strategies, and present actionable insights.
- Project Oversight : Lead marketing initiatives for several projects at a time, manage timelines, and coordinate promotional events.
- Market Insights : Stay informed on industry trends, competitor activities, and prop-tech advancements to guide marketing decisions.
What you should bring
What you will be part of
We are highly collaborative, bringing together members with diverse skills and career stages who learn from one another and contribute in meaningful ways. This position offers the opportunity to make a real impact and have your voice heard. You will be empowered to propose new ideas, implement changes, and even bring in new vendors, as past associates have done-transforming them into preferred partners.
What we offer
We at Bridge acknowledge and appreciate the uniqueness of each individual, understanding that our people are the key to our success. We are committed to fostering an inclusive environment where everyone feels respected and valued. Our dedication extends beyond our business goals to making a positive impact in our communities and upholding Sustainability and Responsibility (S&R) principles at our properties and corporate locations. We evaluate all candidates based on merit, without any discrimination based on race, color, religion, sex, age, disability, sexual orientation, national origin, or any other category protected by law. As an equal opportunity employer, we are devoted to creating an inclusive hiring process. We actively work to eliminate barriers and provide reasonable accommodations to qualified individuals with disabilities. Our goal is to provide fair opportunities and access throughout the recruitment, hiring, and employment experience.
Your specific needs are important to us. If you need accommodations related to a disability or any other protected status during the recruitment process, please email talentsupport@bridgeig.com.
Want to talk with someone about Bridge Culture?
At Bridge, we understand that joining a new workplace is a significant decision. To help you gain deeper insights into our culture, we offer "Culture Conversations." This initiative reflects our commitment to transparency, diversity, and inclusivity.
Culture Conversations are voluntary, one-on-one sessions designed for applicants to connect directly with our diverse staff members. It's your chance to explore the Bridge work environment, ask questions, and get a genuine feel for what it's like to be part of our team.
How it Works :
Culture Conversations are entirely voluntary. Feel free to opt in based on your comfort and curiosity. C hoose Your Conversation Partner : We believe in the power of choice. Browse through our diverse group of staff members and select someone you'd like to have a conversation with. This ensures that you connect with someone whose experiences and insights align with your interests. No Impact on the Hiring Process : Your decision to participate or not in Culture Conversations has no bearing on the hiring process. We value your time and references.
Why Participate :
You get to have a firsthand understanding of our workplace culture. Informed decisions lead to fulfilling careers. Culture Conversations empower you with the information needed to make the right choice for your professional journey.
Salary : $5,000
