What are the responsibilities and job description for the Bright Harbor is hiring: Social Media Manager in Austin position at Bright Harbor?
About Bright Harbor
Bright Harbor helps people recover after natural disasters by providing expert guidance and innovative digital tools that streamline and accelerate the recovery process. We make disaster recovery faster, easier, and more affordable, empowering our clients to rebuild with confidence.
In just four months since our launch, we've supported hundreds of families and businesses, helping them navigate more than $400M in recovery spend effectively.
Position Overview
We're looking for an entrepreneurial leader to drive our social media and digital engagement strategy. In the first few months, you'll focus on creating content, testing social platforms, refining our audience profile, and creating a scalable social media strategy. You'll then build and manage the strategy and develop a playbook for sustained digital growth.
The ideal candidate has experience as an early social media hire at a startup, with success in content creation and community development. Based in Austin, TX, the role requires occasional travel, often to disaster zones, where you'll be Bright Harbor's first digital representative, building online relationships and expanding our digital reach.
Key Roles and Responsibilities
Develop Social Strategy :
- Craft a scalable social media strategy based on insights from platform testing and audience engagement.
- Content Creation : Produce engaging content across platforms, including posts, stories, reels, and live streams to promote Bright Harbor's services.
- Community Management : Lead efforts to build and nurture online communities, fostering engagement and brand loyalty among followers.
- Social Media Playbook : Develop a comprehensive playbook standardizing processes for consistent, high-quality content across diverse disaster scenarios.
- Crisis Communication : Serve as Bright Harbor's digital voice during disasters, establishing online presence and quickly disseminating critical information.
- Analytics and Reporting : Collaborate with teams to provide data-driven insights, aligning social strategies with overall business objectives.
Qualifications :
Why Join Bright Harbor?
