Business Development Specialist

Enjoy a new challenge with Britton Marketing and Design Group as a Business Development Specialist

Britton Marketing is seeking a Business Development Specialist to join our growing boutique agency! This is a new position at Britton, and an uncommon opportunity to work with our well-seasoned team and reputable marketing group. We are a values-based company, well known for beautiful, strategic branding, and our wonderful work environment. We are looking for a highly motivated candidate with prior agency experience and a proven performance history in developing strategic partnerships.

The ideal candidate should be adept at making connections, have excellent verbal and negotiation skills, experience in managing budgets, and a strong understanding of business acumen. This role involves working closely with our President, Agency Director, and internal team members to conduct lead generation, from discovery to onboarding. Our current expertise is in home goods, fashion, color, and lifestyle categories. This position would help Britton Marketing to expand not only the current market share in our core verticals, but also in adjacent ones. If you're passionate about identifying new business opportunities and establishing meaningful connections in a purpose-driven company, please reach out. We’d love to meet you!

Creative• Strategy • Heart 

JOB SUMMARY:

Local Candidates Preferred. Hybrid Office Position. Candidates within a short commute distance may be considered.

Britton MDG is seeking a dynamic and results-driven Business Development Specialist to expand our client base and foster lasting partnerships. This role involves managing a pipeline of leads, identifying new business opportunities, and cultivating relationships to support the growth of Britton’s marketing and branding services. As a Business Development Representative, you will play a pivotal role in promoting Britton’s innovative solutions to potential clients and ensuring the achievement of revenue objectives.

The ability to travel as needed is required.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Lead Generation and Research:

• Conduct market research to identify prospects and industry trends.
• Generate leads through cold calling, networking, and other innovative methods.
• Manage and optimize inbound and outbound leads to ensure an effective sales pipeline.

Client Engagement and Relationship Management:

• Build and nurture client relationships through consultative approaches.
• Actively engage with decision-makers to understand their marketing needs.

Sales Cycle Management:

• Oversee inbound leads through the entire sales cycle, from discovery to onboarding.
• Prepare and deliver persuasive presentations tailored to client goals.
• Negotiate contracts and close deals to meet or exceed revenue targets.

Collaborative Strategy Development:

• Partner with internal teams to craft and deliver compelling proposals.
• Collaborate with the marketing team to design and execute campaigns aligned with sales initiatives.
• Collaborate with Britton’s management team and the business development teams within the BrandStar Ecosystem to identify and develop opportunities.

Reporting and Analytics:

• Maintain accurate sales pipeline records in CRM systems.
• Provide timely reports on activities, key performance indicators (KPIs), and revenue performance.

Continuous Learning:

• Stay informed on industry developments, competitor activities, and emerging trends to position Britton MDG as a leader in marketing innovation.

SUPERVISORY RESPONSIBILITIES: N/A

QUALIFICATIONS AND REQUIREMENTS:

Education and Experience:

• Bachelor’s degree in Marketing, Business Administration, or related field, or equivalent experience.
• 5 years of proven success in business development or sales, preferably in marketing agency services.
• Experience in consultative sales approaches, with a focus on building long-term client relationships.

Technical Proficiency:

• Proficiency in CRM platforms and Microsoft Office Suite.
• Strong understanding of digital marketing strategies, campaign management, and project budgeting.

Interpersonal Skills:

•  Exceptional communication abilities, comfortable engaging with C-level executives.
• Strong analytical and problem-solving capabilities with a consultative mindset.

Work Ethic:

• Goal-oriented and self-motivated, with a “whatever it takes” attitude.
• Proven ability to thrive in a fast-paced, dynamic environment.

Communications:

• Excellent presentation skills, with the ability to convey complex ideas clearly and persuasively.
• Exceptional verbal and written communication abilities; confidence to engage and influence C-level executives.