What are the responsibilities and job description for the Social Media and Marketing Specialist position at BROADWAY POWERSPORTS?
Overview
We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience across various platforms. The ideal candidate will possess a strong understanding of social media trends, excellent communication skills, and a passion for storytelling through digital content.
Duties
- Develop, curate, and manage published content across social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
- Create visually appealing graphics and videos using Adobe Creative Suite to enhance posts and campaigns.
- Conduct thorough research to identify trending topics and audience interests to inform content strategy.
- Utilize Hootsuite for scheduling posts, monitoring engagement, and analyzing performance metrics.
- Engage with followers by responding to comments and messages in a timely manner to foster community relationships.
- Collaborate with cross-functional teams to ensure brand consistency in messaging and visuals.
- Implement SEO best practices in social media content to improve visibility and reach.
- Proofread all content before publication to ensure accuracy and adherence to brand guidelines.
- Capture high-quality photographs for use in social media campaigns.
Experience
The ideal candidate will have:
- Proven experience in social media management with a portfolio showcasing successful campaigns.
- Proficiency in Adobe Creative Suite for graphic design and video editing.
- Strong proofreading skills with attention to detail in written communication.
- Experience with relationship management to build rapport with followers and influencers.
- Knowledge of SEO principles as they relate to social media content.
- Familiarity with web research techniques to stay updated on industry trends.
If you are passionate about social media, possess a creative mindset, and are eager to contribute to our brand's growth, we encourage you to apply for this exciting opportunity!
Job Type: Full-time
Pay: $40,000.00 - $60,000.00 per year
Benefits:
- Employee discount
Schedule:
- 8 hour shift
Ability to Commute:
- 12421 Hwy 155 , Tyler, Tx 75703 (Required)
Ability to Relocate:
- 12421 Hwy 155 , Tyler, Tx 75703: Relocate before starting work (Required)
Work Location: In person
Salary : $40,000 - $60,000