Product Manager - Exhaust Ventilation (5358)

Description

Broan-NuTone leads the residential ventilation industry in North America with our innovative products, fulfilling our mission to improve people's lives through better air. We are present in more than 110 million homes in North America and are proud to move almost 13 trillion cubic feet of fresh air per year. Our 2,000 entrepreneurs operate in four countries and our quality products are made by five manufacturing facilities we own and by trusted supply partners. Our leading brands include Broan, NuTone, Zephyr, Best, Venmar, and vanEE.

At Broan-NuTone we are all about growth, so we have a one-page Growth Agenda that serves as our true north at all levels in the organization. Founded in 1932, Broan-NuTone is the largest company in Madison Air, one of the world's largest privately held companies with 8,000 entrepreneurs, $10 billion in enterprise value, and 42 manufacturing facilities in 11 countries around the world. Madison Air's mission to make the world safer, healthier, and more productive through the transformative power of air brings us all together. We are also passionate about the safety of our entrepreneurs, a culture that promotes safety, innovation, growth, a bias for action, and building trust.

This is a hybrid role that would require commuting to our Hartford, WI headquarters multiple times a week. This position is not eligible for sponsorship now or in the future.

Job Summary : Overall responsibility for assisting and supporting the development and execution of the overall marketing strategy for the Exhaust and Specialty Ventilation product categories. The Exhaust Ventilation product categories are the legacy products of the Broan-NuTone company. The Exhaust Ventilation products must continue to be what our target users are looking for in providing solutions to the residential and commercial IAQ for fresh, clean air. These product categories must incorporate futuristic innovation and market changing new ventilation solutions to solve target user pain points, while increasing their "comfort & convenience" to live a happier, healthier, and safer life, with their families in their homes.

Job Responsibilities :

• Support and manage in developing long-range strategic plans for assigned category, including category growth strategies (both organic and inorganic) and product portfolio roadmap, and present to management.
• Support and manage in delivering business results for assigned category, monitor performance, recommend, and implement course correction actions as needed. Build KPI's for key product programs and associated measurement approaches to gauge success during the year.
• Support and manage in Lead Product Lifecycle Management of assigned categories.
• Support and manage in leading entire team and project or provide marketing representation to cross functional new product development teams as assigned. Utilize communication skills to drive accountability and responsibility, as assigned.
• Support and assist in establishing the strategy for product marketing and provide input on new product "go to market" plan, digital marketing, market research, business intelligence, trade shows, advertising, promotional, merchandising, public relations, and marketing communications recommendations as it relates to category.
• Design and implement voice of customer systems to understand customer and consumer feedback, and track continuous improvement metrics to fuel ideation, validation, and verification of product strategy.
• Manage in defining and presenting for approval the marketing requirements and business case justification for new product development scopes incorporating market dynamics, performance features, pricing, voice of customer, forecast and cross-functional team input where needed.
• Support and manage in creating and presenting, with Channel Marketing, product training programs internally and externally to key customers related to the assigned categ
• Lead as subject matter expert on assigned category to create product content and recommendations in support of key account management, line reviews, new account development both in person and with content as needed.
• Support and manage to ensure the new products are successfully managed and launched within the Stage-Gate process on time, on budget, and in scope in conjunction with the assigned Project Manager. Lead or provide marketing representation to cross functional new product development teams as assigned.
• Support and manage with facts, data, and input to provide product input for annual marketing strategies, budgets, and plans and overarching brand and channel strategies; needed for approval of product marketing components of plan.
• Support and manage with maintaining continual surveillance and evaluation of competitors' products / programs, market, and industry trends. Trends such as demand drivers, product, design, technology, and pricing. Allows Product Manager to develop data into business recommendations and strategies.
• Support and assist the Global Marketing Director and other business segment associates in developing and executing other key projects, as needed.

Job Requirements :

Travel Requirements :

At Broan NuTone, we take pride in offering exceptional benefit packages and a highly competitive pay structure to our employees. Our comprehensive benefits include health, dental and vision insurance, company paid life insurance, disability insurance, retirement plans, paid time off, wellness program, education assistance, parental leave, and employee assistance programs. In addition, we provide a competitive pay structure that rewards our employees for their hard work and dedication, ensuring that they are compensated fairly for their contributions. Join our team and enjoy the peace of mind and financial stability that comes with our outstanding benefits and competitive pay.