Sales and Marketing Director

Overview

Voted by Newsweek in 2024 as one of America's Greatest Workplaces for Diversity

Brookdale Lake View, a beautiful 256 apartment Independent Living & Assisted Living community is seeking a Sales & Marketing Director to join our leadership team.  We are located within walking distance of Lincoln Park & Lake Michigan. 

The Sales & Marketing Director position offers a competitive base salary plus commission, with additional earning opportunity through our President’s Club!

We are looking for a sales and marketing professional with a proven track record of generating and closing qualified leads. As our Sales & Marketing Director, you will partner with the Executive Director and District Director of Sales to improve occupancy at our independent living & assisted living community. We will provide you with the training and support to develop referral sources and bring in new residents. In this role, you will supervise two sales associates.

Are you Commission Driven? Receive commission for each move-in! You will receive a % of the revenue you produce! 

Brookdale is a Great Place to Be

• Our community thrives off of our family like atmosphere. Everyone is family here and that sets us apart from others in our area. You won’t find a better to place to work that works together as 1 team to ensure our residents are our top priority.
• Our residents are very active, our employees are wonderful, always smiling & we offer a warm, caring environment.

You Are A Perfect Fit For This Position If:

• You have a passion for working with seniors
• You have a passion for driving sales
• You are a team player
• You have compassion, empathy, respect & integrity
• You enjoy leading a sales team 

Required skills and qualifications: * Must have at least 5yrs sales management experience; strong leadership & communication skills

* Experience in senior living, hospitality, healthcare a plus!

* Proven track record of generating and closing a high percentage of qualified leads

* Ability to effectively listen and communicate both verbally and in writing 

* Must be self-directed, able to prioritize tasks as well as have the ability to accept directives

* Team player with industry knowledge and the ability to connect with families

* Ability to build effective relationships with local business partners

* Solid business development & event planning skills

Early Access to Paycheck with Earned Wage Access is available for Hourly Associates

Make Lives Better Including Your Own.

If you want to work in an environment where you can become your best possible self, join us!  You’ll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. 

Full Time Benefits Eligibility

• Medical, Dental, Vision insurance
• 401(k)
• Associate assistance program
• Employee discounts
• Referral program
• Early access to earned wages
• Optional voluntary benefits including ID theft protection and pet insurance
• Paid Time Off
• Paid holidays
• Company provided life insurance
• Adoption benefit
• Disability (short and long term)
• Flexible Spending Accounts
• Health Savings Account
• Optional life and dependent life insurance
• Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan 
• Tuition reimbursement

Base pay in range will be determined by applicant’s skills and experience. Role is also eligible for monthly and quarterly commission opportunites.

Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply.

Please note, Brookdale is committed to complying with all applicable laws and regulations regarding mandatory COVID-19 vaccination.

To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.

The application window is anticipated to close within 30 days of the date of the posting.

Responsibilities

Maintains and/or improves upon the occupancy level and revenue production of the community in accordance with the marketing and business plans to include completing sales calls and closing sales. Develops and maintains relationships with and generates leads through residents, family, and professional referral sources. Plans, coordinates, and implements monthly prospect and/or referral source activities and events. Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals.  Supervises the activities of at least two Full-time Equivalent (FTE) Marketing Coordinator(s) and/or Sales Counselor(s) to achieve the desired results of the community marketing and business plans.

This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.

#ZR-CT

Qualifications

Education and ExperienceBachelor’s Degree in Marketing, Business, or related field from an accredited college or university is preferred, or equivalent combination of experience and education is required. A minimum of five years sales experience, preferably in the retirement industry or medical or pharmaceutical sales, with a proven track record of generating and closing a high percentage of qualified leads is required.

Certifications, Licenses, and Other Special RequirementsFrequent car travel requires the incumbent to possess and maintain a valid driver's license.

Management/Decision MakingApplies existing guidelines and procedures to make varied decisions within a department. Uses sound judgment and experience to solve moderately complex problems based on precedent, example, reasonableness or a combination of these.

Knowledge and SkillsPossesses extensive knowledge of a distinct skill or function and a thorough understanding of the organization and work environment. Has working knowledge of a functional discipline. Knowledge of sales and marketing to include principles and methods for showing, promoting, and selling products or services to include marketing strategy and tactics, sales techniques, and sales control systems. Knowledge of Medicare and Medicaid regulations to include applicable processes for the product line(s) being sold. Knowledge of state regulations impacting or directing the delivery of services is required. Ability to operate personal computers and related software is required. Previous experience with contact management database, Microsoft Word, Excel, and Outlook is preferred. Ability to effectively manage time, tasks and projects in a dynamic environment is required. Ability to build trust and act honestly in relationships with others is required. Ability to assess and understand customers’ expectations, needs and circumstances is essential. Ability to work effectively with diverse personalities and to treat people with dignity, respect, fairness and maturity is required. Ability to effectively listen and communicate verbally and in writing is essential.

Physical Demands and Working Conditions

• Standing
• Walking
• Sitting
• Use hands and fingers to handle or feel
• Reach with hands and arms
• Talk or hear
• Ability to lift:  up to 25 pounds
• Vision
• Requires interaction with co-workers, residents or vendors
• Occasional weekend or evening work if needed to ensure shift coverage
• Requires Travel:  Frequently

Brookdale is an equal opportunity employer and a drug-free workplace.

Salary Range Information

Salary : $76,870 - $97,920