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Senior Director of Corporate Communications

Brookdale Senior Living
Brentwood, TN Full Time
POSTED ON 1/14/2025
AVAILABLE BEFORE 4/3/2025

Brookdale Senior Living - Senior Director of Corporate Communications

The following information provides an overview of the skills, qualities, and qualifications needed for this role.

Location : Brentwood, Tennessee

Voted by Newsweek in 2024 as one of America's Greatest Workplaces for Diversity.

Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You’ll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness.

Full suite of health insurance, life insurance and retirement plans are available and vary by employment status. Additional benefits offered include :

  • Tuition Reimbursement
  • Pet Insurance
  • Variety of Associate Discounts

This is an incentive-based position, which may include bonuses, incentive or commission plans.

Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply.

Responsibilities :

  • The Senior Director of Communications leads Brookdale’s Communications Department and is responsible for overseeing the Associate Communications, Executive Communications, Public Relations, Media Relations, Video Production and Crisis Communications functions.
  • Responsible for development and implementation of communication and corporate reputation strategies and processes that support Brookdale’s business goals.
  • Oversees the planning and development of creative strategies, tactics, activities, technology and materials for the purpose of translating the mission, cornerstones, and strategy of Brookdale into meaningful communications.
  • Ensures the organization’s overall mission, culture, strategic objectives, and key messages are communicated accurately and effectively.
  • Develops and leads team that implements the company’s internal and external communications strategy.
  • Leads development and execution of a comprehensive associate communications plan.
  • Develops and maintains comprehensive, measurable communication plans to support strategic goals.
  • Provides strategic communications direction, leadership, and counsel to the executive leadership team.
  • Directly responsible for planning, drafting and execution of CEO communications plan.
  • Partners with Investor Relations and Legal Department to ensure consistency of corporate messaging.
  • Engages with key stakeholders to present a clear and positive representation of Brookdale.
  • Oversees development and implementation of the company’s media relations strategies.
  • Oversees Brookdale’s video productions function.
  • Drafts, reviews and revises various communications-related documents.
  • Develops, oversees, and manages the budget for all communications and public relations activities.
  • Qualifications :

  • Bachelor’s degree in communications, public relations or related field is required. Advanced degree preferred.
  • 10 - 15 years of related experience, including five years of management experience.
  • Expertise in associate communications and public relations.
  • Excellent written and oral communication skills.
  • Accreditation in Public Relations (APR) preferred.
  • Physical Demands and Working Conditions :

  • Requires interaction with co-workers, residents or vendors.
  • Occasional weekend, evening or night work may be needed.
  • Requires Travel : Occasionally.
  • Brookdale is an equal opportunity employer and a drug-free workplace.

    Salary Range : $121,780.00 - $155,135.48 / year

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    Salary : $121,780 - $155,135

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