What are the responsibilities and job description for the Brown Warrior Publishing, LLC is hiring: Marketing Specialist in Vancouver position at Brown Warrior Publishing, LLC?
It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
Job Summary
The Marketing Specialist will play a pivotal role in overseeing the marketing strategies for a small portfolio of multifamily communities and assist in corporate-wide marketing efforts. This position is responsible for ensuring that marketing efforts are effective and optimized, with a focus on delivering exceptional customer experiences. The ideal candidate is a creative, outgoing professional with expertise in graphic design, website management, and community engagement. They must be adept at multitasking, prioritizing responsibilities, and adapting quickly to changes in a fast-paced, dynamic environment.
Key Responsibilities
- Create marketing strategies and initiatives across a portfolio of communities, ensuring marketing strategies are effective and optimized.
- Develop and manage advertising campaigns that drive brand awareness and attract prospective residents.
- Ensure all property listings are accurate, up-to-date, and optimized for search engines and lead generation platforms.
- Capture and produce high-quality images and video content for use in marketing campaigns, social media, and property tours.
- Oversee the social media presence for individual communities, ensuring content is engaging, relevant, and consistent across platforms.
- Write and design a variety of corporate marketing materials such as company newsletters, property brochures, presentations, posters, print and digital advertisements.
- Increase community engagement and boost brand loyalty.
- Assist with corporate and property website management, ensuring they are user-friendly, visually appealing, and up-to-date.
- Monitor and manage the online reputation of communities, reviewing responses and engaging with residents to enhance community perception.
- Support outreach marketing events ensuring teams engage with prospects and enhance community engagement.
- Support in the design, production, and distribution of promotional materials and swag items for IDM and its residential communities.
- Maintain and enhance IDM’s brand identity across all marketing materials and communications.
- Assist with marketing budgets for a portfolio of communities, ensuring all campaigns are cost-effective and deliver strong ROI.
- Analyze lead sources and marketing data to assess the effectiveness of campaigns and make data-driven decisions.
- Collaborate with approved external vendors, agencies, and partners.
- Design and manage the production of on-site signage, brochures, flyers, and other marketing collateral.
- Expert knowledge of graphic design layouts and preferences regarding digital vs printed materials.
- Prioritize responsibilities effectively while maintaining a consistent commitment to delivering excellent support to onsite residential teams.
- Advanced in graphic design software (e.g., Adobe Illustrator, Canva Teams).
- Familiarity with social media platforms including Facebook, Instagram, LinkedIn, Vimeo, YouTube, and TikTok.
- Excellent communication and interpersonal skills.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Strong organizational skills and attention to detail.
- Ability to travel to attend company events and conferences locally and nationally as needed.
- Assist with other marketing tasks as needed with direction from Director of Marketing.
Qualifications
Salary : $60,000-$65,000 - eligible for bonus
Location : Hybrid Schedule - 3 days in office at Vancouver, WA location.
Please apply online : Apply Here
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Salary : $60,000 - $65,000