Strategist

Description

Who is Brownstein Group?

Recognized by Ad Age as a ‘Small Agency of the Year,’ Brownstein Group is the longest-running independent advertising and public relations agency based in Philadelphia.

What we do…

Founded at the height of the Creative Revolution in 1964, Brownstein Group is a full-service agency with expertise across all disciplines, including: brand strategy, advertising, public relations, social media, Influencer Relations and digital services. Brownstein Group specializes in crafting effective campaigns that generate positive brand awareness, increased sales/leads, and measurable impact for clients. We build unstoppable brands by helping clients navigate the changing tides of culture and business with a focus on brand longevity, and have worked with a range of companies including Humana, NJM Insurance, TruGreen, Inspira Healthcare, AtlantiCare, Giant Food Stores, Peloton, IKEA USA, Comcast Xfinity, DuPont™ Sorona®, Ursinus College, and Saint-Gobain North America.

What we’re known for…

Brownstein is an Ad Age Small Agency of the Year, a PRNEWS Small Public Relations Firm of the Year finalist, and an inductee at Advertising Week’s Madison Avenue Walk of Fame. Ranked as an O’Dwyer’s Top 100 National PR Agency and one of Fortune Magazine’s Top 100 Best Places to Work for Women, Brownstein Group is relentless in the pursuit of breakthrough ideas, and dedicated to its clients and people.

Position Summary

Brownstein Group is seeking an ad agency strategist to work across established client business and to help drive agency growth. We’re looking for someone who is energized by the business of advertising, who is curious about people and what drives them to do what they do and who has a healthy respect and comfort level with research and data.

The ideal candidate is someone looking to build a career by building integrated campaigns for household-name brands. This is a great opportunity for someone who wants to roll up their sleeves and learn from team members with experience working on Fortune 500 Companies and some of the world’s largest franchises. 

Core Responsibilities

• Support strategy development on several key agency accounts, partnering closely with senior-level strategists and with account and creative partners
• Guide informed decision-making through primary and secondary research, social listening, primary observation and competitive analysis
• Adopt a “living brief” mindset, always building on your understanding of consumer audiences and the role our clients’ brands play (or could play) in their lives
• Bring firepower to our new business development via insights derived from agency research tools, fact-finding and observation
• Support the agency’s primary research efforts, from planning and development, fielding and reporting 
• Maintain the agency’s core values and professional standards, bringing a positive contribution to our agency’s culture

Requirements

Qualifications

• 2-4 years of experience in advertising, marketing insight and/or brand strategy
• Hands-on understanding of consumer behavior, market trends, media and digital marketing ecosystems and knowledge of the tools and platforms needed to navigate them.
• Familiarity and comfort with primary research (qual and quant) and 3rd-party research platforms such as Simmons/MRI, YouGov, Resonate and Brand Watch.
• Proficiency in delineating facts from observations and insights to help teams apply truths to imagine what could be
• Collaborative workstyle and winners-find-a-way attitude
• Strong writing skills and detail orientation

Physical Requirements & Working Conditions:

Ability to sit or stand for prolonged periods of time

This position may require time in office buildings or outdoors

Perks for your well being:

Brownstein offers the following benefits so you remain unstoppable.

An opportunity to collaborate and create with some of the smartest, coolest, and most interesting people in the industry 

• A competitive salary 
• Health benefits
• Wellness programs
• 401K program
• Remote Working
• Flex Days
• Summer Hours
• Unlimited PTO 

*Brownstein Group does not accept unsolicited resumes from staffing vendors including recruiters, staffing firms, etc., and does not pay fees for any unsolicited resumes.*

Brownstein is committed to cultivating a culture of inclusion and authenticity.

The sum of our collective individual life experiences, uniqueness, knowledge, creativity, self-expression, and talent that our employees bring to their work represents not only a major part of our culture, but our work and Brownstein’s success as well.

Brownstein is an equal opportunity employer. When bringing people into our team, we welcome the unique perspectives they bring related to their experience, culture, education, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, color, religion, ableness, sexual orientation, and beliefs. We believe in the strength of our people and the power in diversity.

We’re always working on being more inclusive and there will always be more work to do, so please come and join us.