What are the responsibilities and job description for the Business Relations Outreach Coordinator position at BTST Services?
Essential Functions:
The Outreach Coordinator plays a vital role in driving new business growth for the company by leveraging relational sales and strategic business development efforts. The primary objectives of this position are to build and sustain a robust pipeline of new referrals, strengthen the company’s market presence as a leading provider of high-quality clinical services, and support the recruitment of top-tier staff. Through proactive outreach and relationship-building, the Outreach Coordinator helps expand the organization’s network, reputation, and overall success. This position is able to report to either our Frederick County or Washington County office.
Duties:
- Conduct outreach activities throughout assigned territories including but not limited to cold calls, meetings, lunch & learns, and educational presentations.
- Identify potential referral accounts through market research in new and existing territories.
- Schedule and conduct meetings with new and existing referral accounts in person, over the phone, and virtually.
- Represent the company at community events including resource fairs, conferences, and advocacy events such as walks or fundraisers.
- Communicate with external stakeholders about company services, changes to offered services, new market expansions, etc.
- Engage with internal stakeholders to encourage participation in community events.
- Create and execute public-facing educational campaigns around new company service offerings.
- Build and maintain relationships with a variety of external stakeholders including non-profits, educational institutions, advocates, funders, and other potential referral sources.
- Ongoing monitoring of industry competitors and emerging trends in assigned territory to assist in company decisions to expand in response to community needs.
- Maintain a working knowledge of the company's continuum of services and practices and industry-specific knowledge.
- Develop active referral pipelines of potential new clients and proactively evaluate pipelines to ensure recurring referrals across assigned territory.
- Meet key metrics as established by leadership.
- Produce reports at regularly scheduled intervals or as requested by leadership.
- Assist the Human Resources Department in sourcing talent by attending job fairs, meeting with local colleges, and building relationships with educational institutions to identify potential job candidates.
- Other duties as assigned.
Minimum Qualifications:
- Bachelor’s degree in communications, Business, Public Relations, Marketing, or similar field (commensurate experience may be considered in lieu of education)
- 2-4 years experience in community outreach, relational sales, or business development in healthcare, social services, or behavioral health preferred.
- Excellent written, interpersonal, and oral communication skills
- Excellent customer service skills
- A “people person” who enjoys meeting and engaging with new people on a regular basis
- Ability to communicate in an honest, direct, and professional manner, relating well to others to build rapport and effective relationships.
Travel Requirement:
- Travel throughout assigned territory required up to 75% of the time.
- Occasional travel outside of assigned territory as requested by leadership.
Perks:
- 401k plan with company contribution according to plan requirements
- Flexible Spending Account and Dependent Flexible Spending Account
- Health Insurance Benefits with employer contribution
- Medical, Dental and Vision
- 100% Employee Paid Voluntary Benefits
- 100% Employee Sponsored Benefits
- Company Sponsored Employee Assistance Program (EAP)
- Company Sponsored $25k Basic Life Insurance Policy
- Paid Time Off
- Referral Program
- Flexible/Hybrid Schedule
EEO Statement
We are an equal opportunity employer and will consider all applications without regard to race, color, religion, ancestry or national origin, sex, age, marital status, sexual orientation, gender identity, disability, or genetic information. Applicants with disabilities that require accommodation or assistance for a position, please contact us directly at hr@btstservices.com.
BTST IS A
CARF-ACCREDITED LICENSED MENTAL HEALTH AGENCY
providing comprehensive programming and integrated care to children, teens, and adults throughout the state of Maryland.
We welcome clients to our modern and well-appointed clinics where we provide therapy, psychological evaluations, and medication management. Experience has taught us that many individuals seeking mental health services are frequently forced to receive treatment in clinics that are poorly maintained.
Our mission is to become the leader and trail blazer in the health and social work fields by continuing to research, develop programing, and train tomorrow’s elite health care professionals to provide the best services to individuals, families and communities in need. We develop and strengthen our clients’ competencies in the core areas most important to their becoming healthy and productive members of their families and communities, including socialization, education and vocation. We work diligently to provide the best programming and evidence-based services to each client and their families.
Pay: $60000 - $70000 / year
Benefits:
- Paid time off
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- Disability insurance
- 401(k)
- 401(k) matching
- Referral program
- Paid training
Job Type: fulltime
Schedule:
- 8 hour shift
- Monday to Friday
- Day shift
Education: Bachelor's degree
Work location: Flexible work from home options available
Salary : $60,000 - $70,000