What are the responsibilities and job description for the Marketing Automation Specialist (Work From Home) position at Buildertrend?
Job title : Marketing Automation Specialist
Compensation : $75,000 - $130,000
Location : Remote
The job :
As a Marketing Automation Specialist at Buildertrend, you’ll be a key driver in crafting powerful customer journeys that make a lasting impact. Your work will ensure our marketing efforts are seamless, data-driven, and aligned with our brand’s voice, all while collaborating with a talented team across marketing, technology, and data to deliver results that truly matter. From building and deploying campaigns to optimizing every touchpoint, you'll help us connect with customers in meaningful ways and elevate the brand experience at every step.
What you will do :
- Build, edit, test, and deploy marketing automation journeys and email communications using our marketing automation tools, including Salesforce Marketing Cloud, Intercom, Pardot, and Cvent.
- Translate business requirements into practical, scalable solutions.
- Serve as an administrator for our marketing automation platforms, including configuration, user setup, and troubleshooting integration issues.
- Champion compliance standards such as General Data Protection Regulation, CAN-SPAM, Canada's Anti-Spam Legislation and best practices around analysis and requirements.
- Manage data feeds and integrations with Salesforce and other technology platforms.
- Collaborate with our Marketing Performance and Data Science teams to ensure campaigns are measurable and provide performance insights to guide future strategies.
Who you are and what we need :
We are giving you :
Who are we :
Buildertrend is cutting-edge, cloud-based project management software. With nearly 1 million users across the globe, we know what builders need : To work simpler, see more growth and calm the chaos in their business. That’s why we believe in providing an all-in-one solution to solve real problems, deliver real results, and change the way the world builds. Come be a part of the fun and challenging environment. If you want to learn more about us, check out : https : / / buildertrend.com / about /
Working at Buildertrend :
At Buildertrend, we fully recognize that we all work so we can live better lives—we appreciate and respect that this is a job and not your whole life. What makes Buildertrend so special is a commitment to ensuring you can have the best job, work with the best people, and live your best life outside of work. Our goal is to create a culture where everyone can make an impact on our customers, communities, and each other. In short : We want you to be who you are, love what you do, and build your best life.
LI-REMOTE
Salary : $75,000 - $130,000