What are the responsibilities and job description for the Content Creator and Producer position at Built Brands?
Content Creator and Producer
Come join our growing and exciting company! BUILT is one of the fastest-growing protein snack brands in the US. Our signature product, BUILT Puff, has a delicious taste and unique, indulgent marshmallowy texture that has everyone talking on social. Born as a DTC brand, BUILT is expanding rapidly across the U.S. with distribution in Walmart, Sam’s, and Costco to name just a few.
We’re looking for a Content Creator & Producer to concept, create, and execute engaging, high-performing content for both paid and organic media that drives brand awareness and product love. Supporting how the brand shows up across social and digital channels, our ideal candidate will craft video and photography that are both visually compelling and strategically effective. This role has a strong emphasis on video and requires someone who not only loves consuming social content but thrives on creating it!
The ideal candidate is proactive, detail-oriented, and truly passionate about social media—what trends are shaping it, what best practices look like, and how brands and fans are changing the landscape. They bring a balance of creative storytelling, trend awareness, and technical execution to produce standout content that captures attention and drives engagement. Plus, they are always looking for ways to grow and better themselves and those around them.
This role reports to the Creative Director.
What you will do:
- Concept, shoot, and edit compelling video and photo content for BUILT’s social, digital, and paid channels, ensuring it aligns with brand strategy and marketing objectives
- Own end-to-end internal content production, from ideation and storyboarding to shooting, editing, and post-production
- Experiment with new formats, storytelling techniques, and editing styles to keep BUILT’s content fresh and relevant for platforms like Instagram Reels, TikTok, YouTube Shorts, and Meta ads
- Manage and execute internal content shoots, including location scouting, talent coordination, and directing on set, as applicable
- Edit and optimize content for various platforms, ensuring adaptability across social media, paid media, and digital channels
- Manage and maintain a streamlined content workflow, ensuring timely execution of deliverables across multiple projects
- Organize and manage content assets and digital files for easy access and future use
- Work closely with Social team to assess content performance metrics and iterate based on data-driven insights to enhance engagement and effectiveness
- Stay ahead of social media trends, platform updates, and cultural moments, proactively integrating them into content that resonates with the brand audiences
What you need:
- 4-6 years of experience in content creation and social media storytelling, ideally within a CPG, food, or lifestyle brand
- Direct content creation experience with, or on behalf of, a brand [preferred]
- Expertise in photo and video production, including pre-production, shooting, lighting, sound, and post-production; Experience with motion graphics is a plus
- Strong proficiency in Adobe Creative Suite [Premiere Pro, Photoshop, Lightroom], CapCut, and other relevant editing software.; After Effects is a plus
- Strong understanding of social-first content strategies and visual communication skills with a keen eye for aesthetics and brand consistency
Additional Skills:
- Passion for internet and pop culture trends, with the ability to translate them into brand-relevant, viral-worthy content
- Strong camera and lighting skills, with experience shooting both lo-fi social content and polished brand videos
- Ability to balance creativity with strategic objectives, ensuring content aligns with brand goals and cross-functional needs
- Experience working with Marketing teams to develop paid social assets is a plus
- Ability to work both independently and collaboratively, managing multiple projects with tight deadlines while maintaining quality of deliverables
- Self-driven, adaptable, and eager to push creative boundaries
Portfolio required.
Full-time position, working at our American Fork, Utah office.
**PLEASE no outside recruiting contact**