Campaign Marketing Manager

We are seeking a skilled and dynamic Campaign Marketing Manager to join our talented team.

As a Campaign Marketing Manager, you will play a pivotal role in the development, execution, and optimisation of marketing campaigns that drive engagement, conversion, and brand loyalty. You will collaborate closely with cross-functional teams to ensure alignment with overall business goals and deliver impactful marketing strategies.

Key Responsibilities:

• Campaign Development: Create and implement multi-channel marketing campaigns that resonate with target audiences and achieve defined marketing objectives.
• Market Research: Conduct market analysis to identify trends, insights, and opportunities to enhance campaign effectiveness.
• Collaboration: Work alongside product, sales, and creative teams to develop cohesive messaging and content that aligns with brand standards.
• Performance Tracking: Monitor and analyse campaign performance metrics, using insights to optimise future campaigns for improved ROI.
• Budget Management: Manage campaign budgets, ensuring efficient allocation of resources and adherence to financial guidelines.
• Reporting: Prepare detailed reports on campaign performance, delivering insights and recommendations to senior management.
• Brand Advocacy: Uphold and enhance the brand’s reputation through effective communication and marketing strategies.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven track record of managing successful marketing campaigns across various channels.
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Excellent communication and interpersonal skills.
• Proficient in marketing automation tools and CRM systems.
• Creative mindset with strong problem-solving abilities.
• Ability to work in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.