What are the responsibilities and job description for the National Marketing and Communications Lead position at Bystronic Inc.?
Who we are. What we do.
We are Bystronic – a global technology company passionate about creating an impact for a sustainable future with sheet metal and beyond.
We want to work with people who support us in creating innovative solutions to move our industry forward. Our focus is on automating the complete material and data flow of the laser cutting and bending process chain.
In a nutshell :
The National Marketing and Communications Lead will develop, implement, and manage digital marketing campaigns that drive brand awareness, engagement, and conversions. This role requires a self-motivated individual with strong marketing and communication skills.
What you will be doing :
The National Marketing and Communications Lead will provide in-depth marketing expertise, data analysis, creative development and strategic solutions that help in attaining business goals and objectives.
Key tasks and Responsibilities :
- Maintain marketing information systems, including database and other digital assets
- Maintain business social media platforms and ensure brand uniformity
- Write content for social media, company website, and intranet
- Assist with developing and maintaining marketing materials and assets
- Create innovative campaigns for branding or product launches
- Create and implement strategies to enhance brand visibility and customer engagement
- Work with the global marketing team to develop branding ideas, graphic designs, promotional materials, and advertising copies
- Assist with company events and trade shows
- Perform other marketing related duties as assigned or required
KPI’s :
Key Skillset :
Your education & experience :
Bachelor’s Degree in Marketing, Advertising, or Communications, or equivalent to a minimum of three (3) years job related experience
What’s in it for you :
People power our purpose :
Imagine working in an environment that helps move the company to the next level, where your passion, values, and skills are integral to impacting the sheet metal industry and beyond. At Bystronic, this can become your reality. Our people are the edge to drive and nurture our ambitions and continued success. Together we have created a culture where our people are central, inspiring us to make decisions that best serve them and are aligned with our purpose.
As much as we are in a technology business, human beings drive real change.