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SVP, Communications Director

CAC Group
Birmingham, AL Full Time
POSTED ON 2/4/2025
AVAILABLE BEFORE 5/4/2025

Job Details

Job Location

CAC Birmingham, AL - Birmingham, AL

Job Category

Insurance

Description

Job Summary :

The SVP, Communications Director is responsible for developing and executing comprehensive communication strategies that enhance the company's reputation, engage stakeholders, and support business objectives. This role oversees all internal and external communications, including media relations, public relations, executive and employee communications.

Key Responsibilities :

  • Strategic Planning :

Develop and implement internal / external communication strategies that align with the company's goals and objectives.

  • Create and manage a comprehensive PR / Media plan that aligns with corporate and business unit strategies to enhance the company's image and reputation.
  • PR / Media Relations :

    • Build and maintain strong relationships with media outlets and journalists.

  • Serve as the primary spokesperson for the company.
  • Prepare and distribute press releases, media kits, and other materials.
  • Partner with agency resource on social media strategy and execution.
  • Internal Communications :

    • Lead and execute communication strategy and messaging for CEO and Executive Leadership team.

  • Develop and execute internal communication to keep employees informed and engaged.
  • Oversee the creation of internal newsletters, intranet content, and other communication tools.
  • Foster a positive and transparent communication culture within the organization.
  • Crisis Communications :

    • Develop a crisis communications playbook and implement crisis communication plans if needed.

  • Act as the lead communicator during crisis situations, ensuring timely and accurate information dissemination.
  • Content Creation :

    • Oversee the creation of high-quality content in conjunction with field marketing for various communication channels, including social media, articles, and reports.

  • Ensure consistency in messaging and branding across all platforms.
  • Stakeholder Engagement :

    • Engage with key stakeholders, including executives, clients, partners, and community leaders.

  • Develop and maintain strong relationships with industry influencers and thought leaders.
  • Provide speaking engagement and presentation / panel messaging & briefing documents for leadership and practice leaders as needed.
  • Measurement and Reporting :

    • Monitor and analyze the effectiveness of communication strategies and media campaigns.

  • Provide regular reports to executive management on communication and PR / media activities and outcomes.

    • Qualifications

  • Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
  • Minimum of 15 years of experience in communications, public relations, or a related field, with at least 7 years in a leadership role.
  • Proven track record of strategic thinking, developing, executing and measuring successful communication strategies.
  • Excellent written and verbal communication skills.
  • Strong media relations and crisis communication experience.
  • Ability to work effectively under pressure and manage multiple projects simultaneously.
  • Strong leadership, stakeholder engagement and team management skills.
  • High level of professionalism and confidentiality.
  • Previous experience within the insurance brokerage or financial services industry is highly preferred.

    • This position will require occasional travel and the ability to work flexible hours, including evenings and weekends, as needed.

    CAH Holdings, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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