What are the responsibilities and job description for the Director of Marketing position at Cactus Petes Resort Casino?
WE’RE CHANGING ENTERTAINMENT. COME JOIN US.
We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll be a part of an exciting industry where the days and nights are fast-paced. You’ll work with an incredibly diverse co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.
We offer Day 1 Benefits, 401k Program, Company Perks, Career Opportunities, Advancement Programs, Scholarships and more!
WE LOVE OUR WORK.
- Responsible for directing the overall operations and staff of the Marketing department.
- Develops, implements, and manages operational goals and monitors achievements of performance and profit objectives in all areas of responsibility.
- Develops and implements annual Marketing plan for the property that supports the overall brand strategy for the company.
- Responsible for assessing, anticipating, and reacting to the competitive marketplace regarding marketing strategies, programs, campaigns, and promotions.
- Builds long term relationships with customers to strengthen the brand value.
- Ensures that scheduling is done in an effective and efficient manner to support all Marketing initiatives while maintaining labor costs, meeting staffing objectives, and achieving guest satisfaction.
- Responsible for preparing, monitoring and adhering to budgets; ensures compliance to departmental budget initiatives; reports budget concerns/deviations to Executive Management/GM.
- Ensures effective control of Marketing results and takes corrective action to guarantee that achievement of Marketing objectives falls within designated budgets.
- Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with departmental and company standards and programs. Ensures customer service standards are followed by all team members and addresses issues as they arise. Responsible for the overall achievement of departmental customer service goals.
- Ensures coordination with IT to guarantee all resources are available to run programs.
- Maintains a high level of expertise with all company Brand programs and systems and provides input to improve Brand direct-marketing efforts.
- Responsible for ensuring regulatory compliance within area of authority and reporting potential issues to Executive Management/GM.
BRING US YOUR BEST.
- Bachelor’s degree (B.A./B.S.) from an accredited four-year college or university required, focus in Marketing or related area preferred.
- Five (5) years of progressively more challenging experience in a senior Marketing role with direct responsibility for revenue generation.
- Ability to understand and analyze Budget Statements, P&L Statements, and competitive information to develop plans with measurable results.
STAY IN THE GAME. FOLLOW US.
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