What are the responsibilities and job description for the CRM Offer Build Coordinator position at Caesars Sportsbook & Casino?
Job Description
What you will be doing:
About Us
Behold! Caesars Sportsbook is here, and we’re proud to be a part of Caesars Entertainment—the number one gaming company in the world with over 80 years of sports betting expertise.
At Caesars Sportsbook, we believe all our Team Members should be treated like Caesars. It’s the mantra we were founded on, and the standard that drives us to provide our customers with best-in-class service.
As we continue to Blaze The Trail with our Caesars Sportsbook & Casino app, the expansion of our Caesars Sportsbook retail locations, our World Series of Poker franchise, our William Hill legacy brand, and partnerships with the biggest names in sports and entertainment, we’re creating new and exciting opportunities for you to be a part of our empire and make an impact.
Interested in joining the team? Check out our job postings and see what we have to offer, people. And remember—We Are All Caesars!
What you will be doing:
- Be hands-on in creating, segmenting, and launching remarketing campaigns, primarily emails, in-app & push notifications
- Building emails, proofreading, testing links, confirming record counts
- A/B or multivariant testing on various CRM campaigns to establish which is the most effective
- Tracking and reporting on CRM campaigns in order to guide improvements, and report into the CRM Manager and Director
- Ensuring all CRM campaigns comply with current best practices in the industry
- Bachelor’s Degree required or relevant work experience
- 1-2 years’ experience in Salesforce, and / or Optimove is an asset
- Proficiency in Excel
- Analytical and data-driven mind
- Available to work weekends
- Excellent communication, proofreading and organizational skills required
- Proficiency in coding language (HTML) is a plus, but not essential
- Knowledge of the gaming industry is a plus, but not essential
- Well organized, able to prioritize work for self and others
- Ability to multi-task and work within tight deadlines
- Efficient and confident communicator, strong collaboration and influencing skills
- Have energy and enthusiasm for a new challenge, and an ability to tackle complex regulatory environment
- Eagerness to define how this is done for a new business in the US
- Excited about the opportunity to launch and grow a significant business in a new sector
- Must be able to sit for extended periods of time
- Must be able to type for extended periods of time
- Must be able to talk on the phone for extended periods of time
- Must be able to write for extended periods of time
- Regular attendance in the office
About Us
Behold! Caesars Sportsbook is here, and we’re proud to be a part of Caesars Entertainment—the number one gaming company in the world with over 80 years of sports betting expertise.
At Caesars Sportsbook, we believe all our Team Members should be treated like Caesars. It’s the mantra we were founded on, and the standard that drives us to provide our customers with best-in-class service.
As we continue to Blaze The Trail with our Caesars Sportsbook & Casino app, the expansion of our Caesars Sportsbook retail locations, our World Series of Poker franchise, our William Hill legacy brand, and partnerships with the biggest names in sports and entertainment, we’re creating new and exciting opportunities for you to be a part of our empire and make an impact.
Interested in joining the team? Check out our job postings and see what we have to offer, people. And remember—We Are All Caesars!