What are the responsibilities and job description for the Graphic Designer position at California Aeronautical University?
California Aeronautical University is looking for a talented graphic designer who can take concepts and ideas and create visual representations that engages, informs, and inspires. This is an exciting opportunity to help us build our brand identity across the country, as well as support marketing initiatives in new and developing verticals. The ideal candidate will have a strong eye for design, exceptional creativity, and expert knowledge of current design software.
If you are passionate about visual storytelling and have a desire to contribute to a dynamic marketing team, we would love to hear from you!
RESPONSIBILITIES
- Create visually appealing graphic and multimedia designs for various marketing materials, including brochures, signage, presentations, trade show collateral, videos, and logos.
- Collaborate with the marketing team to develop and execute creative concepts.
- Natural storyteller with the ability to turn an abstract concept into compelling content.
- Ensure branding is consistent, clear and impactful, while ensuring a consistent style across all mediums.
- Capture photos and use photo editing software to enhance images for use in marketing materials, such as advertising, social media content, website, and public relations.
- Shoot and edit engaging video content using video editing software for various platforms.
- Proofread to produce accurate and high-quality work.
- Understand target audience, the types of messages that audience will be most receptive to, and what mediums will be most effective.
- Refresh marketing materials on an annual basis to keep the brand current and engaging.
- Stay up-to-date with industry trends and best practices to continuously improve design output.
- QUALIFICATIONS
- Bachelor's degree in Graphic Design, Media, or a related field.
