What are the responsibilities and job description for the Marketing & Customer Care Specialist position at Calyan Wax Co.?
Calyan is a give-back candle company on a mission to become the top 100% soy candle brand in the United States. Renowned for our product reliability, “surprise and delight” customer service, and unwavering commitment to funding the fight against human trafficking, we have experienced remarkable growth since our founding in 2017, averaging 98% year-over-year growth.
We are seeking a highly creative and detail-oriented Content Specialist to help Calyan shine through compelling, visually appealing, and engaging content. The ideal candidate has a background in marketing and content creation, with a strong blend of creativity and organizational skills. This role requires a clear and effective written and verbal communicator who pays close attention to detail, enjoys collaboration, and embraces opportunities for growth and learning. The ideal candidate can work independently, taking initiative while remaining comfortable seeking guidance as needed.
If you’re passionate about storytelling, skilled at producing impactful content, and eager to contribute to a company making a difference, we’d love to hear from you!
Core Responsibilities:
- Social Media Management
- Email Marketing
- Content Creation
- Customer Service
- Marketing Support
Duties:
Email and SMS Marketing Management
- Plan, create, and design visually compelling email campaigns and SMS campaigns using Canva and Klaviyo.
- Responding to SMS messages
- Collaborating with Director on creative ways to grow email lists.
- Creating, editing, and managing all automated email workflows.
Social Media Management
- Managing social post calendar.
- Creating engaging content for social media and making daily/weekly social channel posts.
- Develop engaging and on-brand social media content (static posts, reels, stories, etc.) for platforms such as Instagram, Facebook, Pinterest, and TikTok.
- Schedule and publish social media posts using Later.
- Collaborate with the sales/marketing team to align content with promotional campaigns, product launches, and company goals.
- Stay up to date with trends in digital marketing, social media, and content creation to keep our brand fresh and relevant.
- Responding to comments and messages on social media.
Retail Customer Service
- Monitoring retail customer service tickets.
- Monitoring all opens sales orders.
- Collaboration with Fulfillment to ensure all orders are dispatched on time.
- Processing retail returns and replacements.
- Monitoring retail customer service phone line.
- Monitoring messages received via Calyan website.
Marketing Support
- Assist Director on influencer management, event planning, tradeshow planning, photoshoots, and other misc. marketing efforts.
- Coordinating with the fulfillment team on influencer and special partner sample shipments.
- Maintaining digital assets including lifestyle/online photography, logos, info cards, etc.
- Ensuring clean organization of assets in file storing software.
Qualifications:
- Bachelor's degree in Marketing, Design, Communications or other related field (or equivalent work experience in related field).
- Exceptional written and verbal communication skills.
- Creative mindset with attention to detail.
- Strong organizational and multitasking skills.
- Team player with the ability to collaborate across departments.
- Proactive and self-motivated, able to work independently.
- Preferred experience using any of the following platforms: Canva, Shopify, Klayvio, Adobe Photoshop, Later, ZenDesk.
Hours:
- 40 hours/week
- Position will begin on site at our Arlington, TX facility and will have potential for some hybrid work once established
Starting Salary:
- $50,000 – 65,000
- Compensation will be based on experience level
Benefits:
- Unlimited PTO
- 10 paid holidays
- 401K Plan – Available after 3 months
- Health, Dental, Vision Benefits - 60% company / 40% employee split (available on the first of the month after start date)
- Employee discount of 50% and Taco Fridays!
Salary : $50,000 - $65,000
