What are the responsibilities and job description for the Manager, Digital Marketing Remote position at Cameron Smith & Associates, Inc.?
Job Summary:
A dynamic opportunity for a strategic marketing professional to drive brand strategy and execution as Marketing Manager – Consumer Packaged Goods (CPG) with a leading CPG brand.
About the Role
We are seeking a seasoned Marketing Manager with a strong background in CPG Brand Marketing, preferably with experience within traditional grocery retail channels. The ideal candidate will have a proven track record in brand campaign execution, ensuring consistency across all touchpoints.
- Develop and implement cohesive brand messaging, themes, and communication strategies that captivate our target audience.
- Lead packaging projects, balancing consumer appeal, cost efficiency, quality, and regulatory compliance.
- Identify and adopt innovative marketing strategies to enhance engagement and drive business growth.
- Manage regulatory approvals for marketing materials as necessary.
Requirements
To succeed in this role, you will need:
- A Bachelor's degree in Business (Marketing preferred).
- CPG marketing experience, ideally within traditional grocery retail sector.
About Us
Our client is a market leader in the manufacture, sale, and distribution of disposable aluminum bakeware.