Marketing Coordinator

The Marketing Coordinator will work in tandem with the Camp Fire staff to create fun and engaging content for social media, blogs, emails, or other communication outreach. 

Position Summary

Create engaging blog content, craft targeted email campaigns, curate and organize photo archives, develop and maintain a dynamic social media schedule, collect captivating photos, stories, and quotes from program staff and participants, and design eye-catching graphics and flyers using a variety of tools. This position will, in collaboration with program and development teams, promote community outreach, fundraising, and program participation efforts. 

Position Details

Job Title: Marketing Coordinator

Department: Development

Location: Hybrid (Remote and In-Person Office in West Seattle and occasionally Vashon, WA)

Reports To: Director of Development

FLSA Status: Non-Exempt

Full/Part Time: Full Time

Regular/Temporary: Regular

Salary Range: $48,000- $51,000

Organization Overview

Camp Fire Central Puget Sound offers a variety of co-ed enrichment opportunities that empower youth, staff, and volunteers to discover their sparks, gain confidence, build essential life skills, value the natural word, and be active contributors in their communities. We strive to create an environment where each youth and staff member has a sense of belonging, opportunities to share passions, and a place to thrive.

Essential Job Responsibilities

• Create, schedule, and post on social media channels to maintain a consistent presence.

• Create a content calendar to plan ahead for upcoming events and promotions.

• Regularly schedule blog posts to keep audience engaged.

• Use SEO best practices to increase visibility.

• Segment email lists to tailor messages to different audience groups.

• Regularly review and update website content to ensure accuracy.

• Use analytics to identify areas of attention regarding internet presence and content.

• Organize photo archives and select high-quality images for marketing materials.

• Use design tools (Canva, Adobe Spark, etc.) to create eye-catching graphics and fliers.

• Ensure all materials align with Camp Fire’s visual identity and brand.

• Hold regular meetings with development department, board of directors, and program teams to stay aligned on goals and opportunities.

• Create and maintain shared marketing plan documents and systems to track progress and responsibilities.

• Identify local events, social boards, and groups with opportunity for promotion and engagement.

• Network with community and industry leaders to create and find new marketing opportunities.

Secondary Job Responsibilities

• Communicate with web developer and content editor about changes or issues related to the website

• Analyze market trends and competitor activities.

• Monitor and report performance of marketing campaigns.

• Use analytic tools to track traffic and engagement.

• Assist in the organization of events by helping coordinate logistics and promotional materials.

• Help with developing and managing marketing budgets and expenditures, ensuring cost-effectiveness.

• Continuously seek opportunities for innovation in marketing strategies.

• Implement new tools and technologies to improve marketing efforts.

• Other duties as assigned.

Skills and Qualifications

Camp Fire recognizes the value of skills and knowledge gained outside of formal higher education and paid employment. We believe that a diversity of professional and life experiences can lead to a well-rounded team. Applicants who do not meet all of the qualifications listed below but present other relevant qualifications or experience will be considered. 

We strongly encourage anyone who feels passionate about this work, has a strong desire to grow their skills, and believes they have what it takes to thrive in this role to apply. Applicants of non-dominant cultures are welcome and encouraged to apply.

Qualifications

• Bachelors’ degree (or equivalent work experience) in Marketing, Communications, Business, or related field.

• Two or more years of experience in marketing or advertising.

• Proficiency with Microsoft Suite and remote collaboration tools (Zoom, Teams, etc.).

• Ability to work independently and effectively manage time.

• Access to a dedicated workspace to ensure remote productivity.

• Connection to a stable internet connection for communication and task completion. Skills

• Proficiency in social media platforms (Facebook, Instagram, etc.)

• Capability to learn and manage databases, tools, and programs.

• Experience with email marketing tools and practices.

• Familiarity with content management systems like WordPress.

• Ability to create and manage engaging content.

• Adept at analyzing and reporting on campaign performance, using data to make informed marketing decisions.

• Proficient in graphic design tools (Adobe Creative Suite, Canva, etc.) for creating marketing materials.

• Exceptional written and verbal communication skills and presents ideas clearly and persuasively.

• Using innovative thinking to develop unique marketing strategies and campaigns.

• Generates engaging content and visuals.

• Strong project management skills and able to handle multiple tasks and deadlines and attentive to details to ensure accuracy.

• Works effectively as a part of a team.

• Strong interpersonal skills to build relationships with a variety of stakeholders (participants, alumni, community partners, etc.)

• Familiar with Non-Profit industry and community programs.

• General knowledge, familiarity, or interest with photography.

Physical Requirements

• Prolonged periods of sitting while working at a computer or attending meetings.

• Occasionally standing during presentations or events.

• Ability to move around office or event venues when coordinating activities and meeting with team members.

• Occasionally lifting and carrying materials (marketing collateral, event supplies, equipment, etc.) typically weighing up to 25 pounds.

• Reaching, handling, and organizing marketing materials or promotional items.

• Frequent use of a computer keyboard for content creation and management, and other digital marketing tasks.

• Visual ability to see details at close range and distinguish between colors for design work.

• Auditory ability to hear and understand verbal communication.

• Ability to communicate in English, both orally and written

• Occasional travel to attend events, meetings, or conferences.

Commitment to Diversity, Equity & Inclusion

Camp Fire strives to continuously provide diverse, inclusive, and equitable environments throughout our organizations and programs. We recognize that both access to and success in our programs requires intentional work, to cultivate respect, eliminate systemic barriers, and address injustice head-on. We at Camp Fire believe that words must be followed by progress, action, and accountability. We recognize that our efforts will be ongoing and evolving as we continue to grow, learn, collaborate, and press for an equitable future.

Equal Opportunity Employment

Camp Fire is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sec (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.

Camp Fire is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us.

Please send a resume and cover letter to Michael McGrath, Human Resources & Accounting Specialist at: MichaelM@campfireseattle.org