What are the responsibilities and job description for the Customer Success Manager position at Capital City Press?
Job Description
Job Description
Customer Success Manager, Digital Operations Team
Location : Hybrid work model - Candidates can be based in New Orleans, Baton Rouge, Lafayette, or Shreveport / Bossier City.
Department : Digital Operations Team, Advertising Department
Reports To : Director of Digital Operations
Type : Full-Time
About Georges Media Group :
Georges Media Group is Louisiana's largest media company, with a diverse portfolio of influential brands including NOLA.com, The Baton Rouge Advocate, Gambit, and The Times Picayune. We are at the forefront of the rapidly evolving media landscape, specializing in innovative digital advertising solutions that reach audiences across various channels.
Position Summary :
As a Customer Success Manager (CSM), you will be an essential part of our dynamic digital operations team. CSMs are primarily responsible for ensuring the success and optimization of digital advertising campaigns from conception to completion. You will collaborate closely with sales, strategic, and creative teams to deliver impactful campaigns that meet client expectations and business goals.
Key Responsibilities :
- Digital campaign performance optimization to meet and exceed KPIs.
- Setting up tracking and installing pixels using Google Tag Manager and Google Analytics.
- Assist in the setup and management of campaigns across multiple channels such as paid search, SEO, display, geofencing, streaming video and audio, YouTube, and social media platforms like TikTok and Meta.
- Maintain campaign health through periodic monitoring, troubleshooting, and adjustments.
- Consult on ad creative concepts, contributing ideas for maximum impact.
- Generate performance reports and offer insights for campaign improvements.
- Participate in client meetings, presenting performance updates and strategy recommendations.
- Work in a team setting and autonomously, taking ownership and initiative in leading various projects.
Preferred Qualifications :
Personal Attributes :
Equal Opportunity Employer :
The Advocate is an inclusive employer that believes in nurturing a diverse workforce. We offer a variety of career opportunities and invite candidates from all backgrounds and experience levels to apply.
