What are the responsibilities and job description for the Durable Medical Equipment Marketer position at Capital Medical Supplies Inc.?
Capitol Medical Supplies is seeking a motivated and results-driven DME Marketer to join our team. The ideal candidate will have a strong background in Healthcare/Durable Medical Equipment marketing and a passion for promoting durable medical equipment. This role involves developing marketing strategies, building relationships with healthcare providers, and increasing brand awareness in the community.
Responsibilities:
- Conduct market analysis to identify trends, customer needs, and competitive landscape in the DME industry.
- Develop and implement marketing strategies and campaigns to promote our range of durable medical equipment.
- Establish and maintain strong relationships with healthcare professionals, hospitals, and clinics to drive referrals and partnerships.
- Create engaging marketing materials, including brochures, website content, and social media posts to highlight product benefits and features.
- Plan and participate in trade shows, community events, and educational seminars to promote products and services.
- Collaborate with the sales team to develop tools and resources that support their efforts in the field.
- Monitor and analyze marketing campaign performance, adjusting strategies as necessary to maximize effectiveness.
- Ensure all marketing activities comply with healthcare regulations and company policies.
Qualifications:
- Bachelor’s degree in Marketing, Business, Healthcare, or a related field.
- Proven experience in healthcare marketing, preferably within the DME sector.
- Strong communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Proficiency in digital marketing and social media platforms.
- Familiarity with healthcare regulations and compliance standards.
- Experience with CRM software and marketing automation tools.
- Knowledge of medical terminology and DME products.
- Strong analytical skills to evaluate campaign performance and market trends.
Salary: Based on experience
Benefits:
- Competitive salary commensurate with experience.
- Opportunities for professional development and career advancement.
- Positive and supportive work environment
- Contribution to improving healthcare access and quality in the community
- Comprehensive benefits package including:
- Health insurance
- Paid Time Off
- Sick Leave
- Retirement plans
Schedule:
- Monday to Friday
- Weekends as needed
Experience in DME: 1 year (Preferred)
Work Location: In person
Job Type: Full-time
Pay: $65,000.00 - $90,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Retirement plan
Schedule:
- 8 hour shift
Work Location: In person
Salary : $65,000 - $90,000
