What are the responsibilities and job description for the Senior Manager, Growth Marketing position at Capitalize?
About Us
Capitalize is a mission-driven company solving critical problems in the $20 trillion retirement savings market with delightful products, scalable technology, and a world-class team.
At our core, we're modernizing the $1 trillion in retirement account transfers (401(k) rollovers) that happen annually and currently involve manual, paper-based processes. By doing so, we're helping the almost 20 million Americans who change jobs each year with a 401(k) do the right thing with their assets rather than lose them to fees and taxes.
Our Enterprise offering includes a full suite of enterprise-grade APIs used by leading financial institutions to help their users find and transfer retirement accounts as part of their core funding flows. Our Consumer offering helps individuals digitally locate forgotten 401(k)s and consolidate them into one of our brand-name financial partners.
We've raised $35mm from leading venture capital investors including RRE Ventures, Canapi Ventures, Greycroft, and others, and we've been recognized as one of TIME's 100 Best Inventions and by Forbes as one of the Top 50 Fintech Companies in the US.
The Opportunity
We are seeking a highly motivated and experienced Senior Manager, Growth Marketing, to lead our marketing initiatives. You'll be part of a small, entrepreneurial team working creatively and collaboratively to grow our business. You'll be responsible for building and executing a variety of marketing strategies, managing channels and partnerships, and optimizing campaigns to achieve measurable results.
What You'll DoIdentify and optimize relevant channels and partners aligned with our brand and target audienceCreate and manage campaigns, including setting campaign KPIs, monitoring performance, tracking ROI, and constantly optimizing to improve our resultsDevelop and nurture strong relationships with external partners to create authentic and engaging content that resonates with our audience, including affiliates and influencersStay up-to-date with industry trends and best practices to drive innovationCollaborate with the marketing team, product team, and other departments to ensure cohesive and integrated marketing effortsWhat You'll Bring
Bachelor's degree in Marketing, Business, or a related field5 years of marketing and growth experienceProven track record of successfully managing different marketing channels and partners with measurable resultsData-driven mindset and proficiency in marketing analytics toolsStrong negotiation and relationship-building skillsAn effective communicator who can clearly articulate decisions and mobilize support for key initiatives.Bonus points : experience in fintech spaceBenefits We Offer
Annual salary of $120,000-$140,000 and generous equity in the companyMedical and dental insurance, with 100% premium covered for staff and 50% for dependentsAccess to a 401(k) plan with BettermentUnlimited paid time off12 weeks of fully-paid parental leave
Note : This role is hybrid based in NYC, with a requirement of at least 3 days in-office.
We're a mission-driven company focused on doing what's right - for our customers and for our team. That means assembling a group of diverse, hardworking people who want to be their best in a setting that's open and inclusive for all. We're committed to diversity in both measurable terms (e.g. gender, race) and across other dimensions like skill sets and experiences. We believe that a diverse, equitable and inclusive company enriches our professional and personal lives. If that speaks to you, we want to meet you. Come help us build!
Salary : $120,000 - $140,000