What are the responsibilities and job description for the New Car Sales Manager/Internet Director position at Capitol Chevrolet?
Capitol Chevrolet is a leading automotive dealership committed to delivering exceptional customer service and innovative sales strategies. We take pride in our professional team, cutting-edge technology, and customer-first approach. As we continue to expand our digital presence, we are seeking a strong and experienced New Car Sales Manager/Internet Director to lead and optimize our online sales operations.
Job Summary:
The New Car Internet Director will be responsible for managing the dealership's online sales department, overseeing lead generation, and ensuring a seamless digital retail experience for our customers. This role requires a strategic leader with a deep understanding of internet sales processes, digital marketing, and customer relationship management. The ideal candidate must be highly motivated, results-driven, and capable of making at least 100 outbound calls per day while leading the internet sales team.
Key Responsibilities:
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Lead and manage the internet sales team to drive online leads and create store visit appointments.
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Develop and execute internet sales strategies that align with dealership goals.
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Optimize digital advertising efforts, including paid search, social media, and third-party lead providers.
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Oversee CRM management and ensure timely follow-ups with internet leads.
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Monitor and analyze key performance metrics to identify areas for improvement.
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Train and mentor internet sales staff to enhance performance and customer interactions.
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Ensure both the New Car Internet Director and the sales team make a minimum of 100 outbound calls per day to prospective customers.
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Stay up-to-date on industry trends, digital retailing advancements, and competitive strategies.
Qualifications:
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Proven experience in automotive internet sales or digital marketing management.
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Strong leadership and team management skills.
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Proficiency in CRM software, lead management tools, and digital marketing platforms.
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Excellent communication, negotiation, and problem-solving skills.
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Ability to analyze data and implement effective online sales strategies.
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Familiarity with automotive digital retailing trends and customer engagement best practices.
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A self-motivated professional who thrives in a fast-paced environment and is committed to achieving high call volumes and conversions.
Benefits:
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Competitive salary and performance-based incentives.
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Health, dental, and vision insurance.
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401(k) retirement plan.
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Ongoing training and professional development opportunities.
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A supportive and collaborative team environment.
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.