Demo

Growth Marketing Manager

Captura
Raleigh, NC Full Time
POSTED ON 1/16/2025
AVAILABLE BEFORE 4/2/2025

Company Overview

Since its founding in 1997, ImageQuix has grown to be the go-to solution for volume photography studios. Our company currently consists of six brands : ImageQuix, PhotoLynx, Capturelife, Studio Ninja, Skylab, and Fotomerchant, and we are continuing to build market share with the acquisition of additional businesses within the photography-tech space.

Working for ImageQuix means being a part of an innovative, dedicated, and fast-growing global team where the opportunity for impact, career growth, and learning are part of our culture. We are excited to come to work every day and seek team members who are enthusiastic, value collaboration, have ideas to share, and want to continuously grow.

Position Summary

We are looking for a Growth Marketing Manager with a proven track record in managing and executing strategic initiatives and campaigns to drive new business acquisition, retention, and revenue growth.

You will leverage your expertise in driving growth through data-driven strategies, optimizing the customer journey, and building scalable marketing programs. In this role, you’ll collaborate cross-functionally to accelerate revenue and deliver measurable results in a fast-paced, mission-driven environment.

This position will report to the Director of Growth Marketing.

Responsibilities :

  • Develop and execute growth marketing strategies to drive customer acquisition, engagement, and retention across multiple channels.
  • Lead and manage multi-channel marketing campaigns (email, paid search, display, social, SEO) to achieve qualified lead, pipeline, and revenue goals.
  • Design and execute targeted ABM and segmented campaigns, tailoring strategies to decision-makers and high-value accounts to drive engagement and conversion.
  • Analyze and report on campaign performance, using data to optimize funnels, increase conversion rates, and maximize ROI.
  • Conduct A / B testing and experiment with new marketing tactics to continuously improve user acquisition and retention strategies.
  • Efficiently manage and execute various campaigns and programs, ensuring timely execution, resource allocation, and alignment with marketing goals.

Requirements :

  • 5 years of experience in demand generation or digital marketing roles, experience in enterprise B2B software preferred.
  • Proven success in developing and executing data-driven growth strategies.
  • Proficient with marketing and sales tech stack (e.g., HubSpot, Salesforce, Asana, Google and Meta ads).
  • Excellent communication and project management skills, with the ability to clearly articulate marketing strategies and present data-driven insights.
  • Expertise in A / B testing, conversion rate optimization (CRO), and performance metrics to optimize the marketing funnel.
  • Analytical mindset with a focus on continuous improvement, testing, and scaling successful growth initiatives.
  • Willingness and ability to travel for industry events, company meetings, or team collaboration, as needed to support marketing initiatives.
  • Why Join Us

    We firmly believe our differences make us collectively stronger. At ImageQuix, we are committed to building a team diverse in background and experience.

    We recognize diversity as the presence of differences, including race, gender, religion, sexual orientation, ethnicity, nationality, socioeconomic status, language, (dis)ability, age, religious commitment, and political perspective. Diversity also encompasses differences in principles, values, thoughts, and beliefs.

    We believe our culture is also rich in opportunities for growth and experience.

    ImageQuix is an equal opportunity employer that considers all applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

    Benefits :

  • Amazing colleagues
  • Dog-friendly office
  • Hybrid work schedule (Tues, Wed, Thurs in office) at our offices in Raleigh and Vancouver
  • Innovative work environment with resources to bring ideas to fruition
  • 100% employer-covered health, dental, and vision benefits for employee and family
  • Discretionary / ”unlimited” PTO
  • 10 paid holidays
  • 1 floating holiday
  • 401(k) with 4% match
  • Employee engagement program and perks
  • Lunches, happy hours, snacks, and many events throughout the year
  • Compensation : $90k - $120k based on experience bonus program

    Salary : $90,000 - $120,000

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