Market Development Representative

Build your career at Caravella!  As one of the most innovative brand developers, Caravella has thrived as an independent family-owned company with operations in the United States and around the world. Caravella produces and markets innovative wines like 2canos, Dancing Vines Lightsecco, Lou Lou Bubbly Rose, and Poca Loca.

Whether you’re a recent graduate or an experienced professional, Caravella provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.

Job Description/Responsibilities

The Market Development Representative will be responsible for achieving volume and distribution goals for our Brands across Caravella’s portfolio. This role will build brands, maximize distribution and be the main point of contact for both on premise (such as but not limited to: restaurants and bars) and off premise (independent liquor store) accounts in the assigned territory.

Caravella is growing our U.S. market development team with Market Development Representatives as part of a strategic company expansion. This opportunity is great for someone looking to begin and accelerate their career within a fast-paced, high-growth industry and will have a direct impact on the success of the company.

Additional Responsibilities For The Market Development Representative Include

• Create and manage solutions to grow their assigned accounts business, while driving results that deliver market share growth for Caravella brands.
• Build brands by utilizing consumer and category trends to educate customers, solve problems and maximize sales.
• Lead distributors in-store selling, merchandising, marketing and execution for accounts.
• Achieve volume objectives for priority brands in the portfolio
• Plan and implement programs to deliver distribution, merchandising, display, and retail promotional objectives.
• Develop mutually valuable relationships with assigned customers, through understanding their key needs and requirements.
• Serve as the communication lead between key customers, wholesalers and internal teams.
• Monitor agreed upon Key Performance Indicators (KPIs) with key customers.
• Support Distributor Portfolio Managers with brand building, programming, and distribution activities with customers.

*Job responsibilities may vary by state depending on regulatory and compliance standards for the state.

Qualifications/Requirements

Required Qualifications:

• Bachelor’s Degree or equivalent experience
• Minimum 1 year of relevant field sales professional experience. For new college graduates, a sales internship or full/part-time sales role (preferably in consumer goods)
• A valid driver's license
• Ability and willingness to work non-traditional hours (nights/weekends)
• Strong planning & organizational skills
• Willingness to Travel
• Must be able to obtain a relevant solicitor’s permit in any state
• Candidate must reside in or near the territory
• Must be able to personally pay or charge ordinary and necessary business expenses that will be timely reimbursed

Preferred Qualifications

• Minimum 2 years of field sales experience, preferably in consumer goods
• Market development and sales analysis experience
• Strong ability to self-manage and manage schedule to achieve results
• Experience building customer relationships

Physical Requirements:

• Standing for an extended period of time
• Ability to pick up and/or move objects up to 35 pounds without assistance
• Ascend or descend stairs
• Ability to drive and visit multiple accounts in one day
• Strong communication skills

• Placement within the salary range is calculated based upon years of directly relatable experience for the position.
• The salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement