What are the responsibilities and job description for the Regional Marketing Director - Nursing Homes position at Career Strategies?
**Job Title:** Regional Marketing Director - Nursing Homes **Location:** Chicago Metropolitan Area
**Job Type:** Full-Time
**A leading provider of long-term care and rehabilitation services, dedicated to enhancing the quality of life for the residents. The facilities are committed to providing compassionate and comprehensive care, looking for a dynamic Regional Marketing Director to join the team and drive census growth across our nursing homes in the Chicago area.
**Job Description:** Seeking an experienced and results-driven Regional Marketing Director to oversee the marketing and census development efforts for our nursing homes in the Chicago metropolitan area. The ideal candidate will have a strong background in healthcare marketing, with established relationships with hospitals and a proven track record of successfully growing census.
**Responsibilities:** - Develop and implement strategic marketing plans to increase census and occupancy rates across multiple nursing homes. - Establish and maintain strong relationships with hospitals, physicians, and other healthcare providers to drive referrals and admissions. - Analyze market trends and identify opportunities for growth and expansion. - Collaborate with facility administrators and marketing teams to ensure cohesive and effective marketing strategies. - Monitor and report on the effectiveness of marketing campaigns and adjust strategies as needed. - Represent the organization at industry events, conferences, and community outreach programs. - Provide leadership and support to local marketing teams to achieve targeted census goals.
**Qualifications:** - Bachelor’s degree in Marketing, Business Administration, or a related field. - Minimum of 5 years of experience in healthcare marketing, preferably in the long-term care or nursing home industry. - Proven success in developing and executing marketing strategies that drive census growth. - Strong network of relationships with hospitals, healthcare providers, and referral sources in the Chicago area. - Excellent communication, interpersonal, and leadership skills. - Ability to travel within the region as needed.
**What We Offer:** - Competitive salary
- Comprehensive benefits package including health, dental, vision
- Opportunities for professional development and career advancement - A supportive and collaborative work environment
Equal Opportunity Employer
**Job Type:** Full-Time
**A leading provider of long-term care and rehabilitation services, dedicated to enhancing the quality of life for the residents. The facilities are committed to providing compassionate and comprehensive care, looking for a dynamic Regional Marketing Director to join the team and drive census growth across our nursing homes in the Chicago area.
**Job Description:** Seeking an experienced and results-driven Regional Marketing Director to oversee the marketing and census development efforts for our nursing homes in the Chicago metropolitan area. The ideal candidate will have a strong background in healthcare marketing, with established relationships with hospitals and a proven track record of successfully growing census.
**Responsibilities:** - Develop and implement strategic marketing plans to increase census and occupancy rates across multiple nursing homes. - Establish and maintain strong relationships with hospitals, physicians, and other healthcare providers to drive referrals and admissions. - Analyze market trends and identify opportunities for growth and expansion. - Collaborate with facility administrators and marketing teams to ensure cohesive and effective marketing strategies. - Monitor and report on the effectiveness of marketing campaigns and adjust strategies as needed. - Represent the organization at industry events, conferences, and community outreach programs. - Provide leadership and support to local marketing teams to achieve targeted census goals.
**Qualifications:** - Bachelor’s degree in Marketing, Business Administration, or a related field. - Minimum of 5 years of experience in healthcare marketing, preferably in the long-term care or nursing home industry. - Proven success in developing and executing marketing strategies that drive census growth. - Strong network of relationships with hospitals, healthcare providers, and referral sources in the Chicago area. - Excellent communication, interpersonal, and leadership skills. - Ability to travel within the region as needed.
**What We Offer:** - Competitive salary
- Comprehensive benefits package including health, dental, vision
- Opportunities for professional development and career advancement - A supportive and collaborative work environment
Equal Opportunity Employer
