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Head of Commercial Markets (Director) - Large Group P & L (Hybrid)

CareFirst
Baltimore, MD Full Time
POSTED ON 4/18/2025
AVAILABLE BEFORE 5/12/2025

Resp & Qualifications

PURPOSE :

The Director, Commercial Markets provides leadership for the operation of the Commercial Markets Individual programs across multiple jurisdictions, including strategic direction for the development and expansion the business, ensure the profitability, growth, and stability of the business. The Director will have responsibility for business direction, financial performance, growth strategy, product direction, and multi-year strategy necessary to deliver the overall strategic plan. Through collaboration with matrix leaders in marketing, finance, operations, health services and compliance, the Director will drive membership growth, financial performance, contractual compliance, and quality.

ESSENTIAL FUNCTIONS :

Business Planning

  • Develop and oversee implementation of annual business plan and their components of the 3-year strategic plan.
  • Establish the business objectives for all matrixed and direct functions supporting the business area as required to meet the business plan. Work with matrixed business leaders in these functions as they develop strategies to execute on these defined business objectives.
  • Establish business objectives for membership growth that deliver the business plan and strategic objectives. Integrate strategies that increase membership through alternative sources, outreach, education activities and strategic provider and community relationships.
  • Assess changes in the external environment, identify implications and develop plans to address.
  • Ensure strategic plans are translated into tactical goals, objectives and lead measures that guarantee performance measures are met or exceeded.
  • Design and develop appropriate products leveraging focused product team.
  • Develop and drive the strategic commercial markets marketing and communications plan, leveraging a marketing operations team to execute.

Operations

  • Ensure strategic plans and customer experience strategy are translated into tactical goals, objectives and lead measures that guarantee operational objectives are met or exceeded.
  • Collaborate with cross functional leaders to identify and implement opportunities for improving operational performance.
  • Collaborate with vendor management team(s) to ensure acquisition of services required to support vendor strategy and ongoing relationship management, including adherence to all business and administrative regulations.
  • Collaborate with Commercial Markets Compliance Officer to ensure compliance with all business, administrative and relevant federal, state and local regulations.
  • P&L Leadership

  • Lead financial performance of plans to meet membership, earnings, and quality targets. Take appropriate actions to increase revenue, leverage resources, manage and / or minimize expenses and drive medical expense initiatives to deliver on the business plan.
  • Provide profit and loss (P&L) leadership, direction, and operational oversight.
  • Accountable for successful deployment of the financial plan to deliver required growth in membership, manage medical loss ratio and achieve quality and member satisfaction goals.
  • Collaborate with a matrixed cross-functional team to identify opportunities to improve performance and develop plans to drive growth, manage medical cost, improve operational costs, and improve quality.
  • QUALIFICATIONS :

    Education Level : Bachelor's Degree OR in lieu of a Bachelor's degree, an additional 4 years of relevant work experience is required in addition to the required work experience.

    Experience :

  • 8 years Sales, Commercial Markets, finance, P&L strategy in a health care setting or related field.
  • 3 years management.
  • Preferred Qualifications :

  • Advanced degree in business or related field.
  • Experience in market strategy, sales, marketing, network management, or medical cost management.
  • Knowledge, Skills and Abilities (KSAs)

  • Must be able to meet established deadlines and handle multiple customer service demands from internal and external customers, within set expectations for service excellence. Must be able to effectively communicate and provide positive customer service to every internal and external customer, including customers who may be demanding or otherwise challenging.
  • Salary Range : $128,952 - $241,785

    Salary Range Disclaimer

    The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the work is being performed. This compensation range is specific and considers factors such as (but not limited to) the scope and responsibilites of the position, the candidate's work experience, education / training, internal peer equity, and market and business consideration. It is not typical for an individual to be hired at the top of the range, as compensation decisions depend on each case's facts and circumstances, including but not limited to experience, internal equity, and location. In addition to your compensation, CareFirst offers a comprehensive benefits package, various incentive programs / plans, and 401k contribution programs / plans (all benefits / incentives are subject to eligibility requirements).

    Department

    Strategic Growth & Government

    Equal Employment Opportunity

    CareFirst BlueCross BlueShield is an Equal Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

    Where To Apply

    Please visit our website to apply : www.carefirst.com / careers

    Federal Disc / Physical Demand

    Note : The incumbent is required to immediately disclose any debarment, exclusion, or other event that makes him / her ineligible to perform work directly or indirectly on Federal health care programs.

    PHYSICAL DEMANDS :

    The associate is primarily seated while performing the duties of the position. Occasional walking or standing is required. The hands are regularly used to write, type, key and handle or feel small controls and objects. The associate must frequently talk and hear. Weights up to 25 pounds are occasionally lifted.

    Sponsorship in US

    Must be eligible to work in the U.S. without Sponsorship

    LI-CB1

    Salary : $128,952 - $241,785

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