What are the responsibilities and job description for the Analytics Manager position at Caribou?
About Caribou
At Caribou, we care about giving people financial freedom so they can focus on what's most important to them. Today, less than two percent of Americans refinance their auto loans despite drastic increases in the cost of new and used cars. We see huge potential to help folks reduce their monthly auto expenses, as well as increase the predictability of those expenses over time. We do this by building technology to pair customers with community banks and credit unions, and ushering them through the process quickly. On average, our drivers save $115 / month on their car loans while protecting their investment long term.
Caribou is led by leaders from the technology, automotive, and finance industries. We're proud to be backed by a great team of investors, including QED Investors, Goldman Sachs, Moderne Ventures, Accomplice, Link Ventures, Motley Fool Ventures and others.
About the Role
Caribou is looking for an Analytics Manager to be a strategic Analytics thought partner to our Marketing organization, helping ensure that Caribou leverages data and analytics to effectively measure performance, identify areas of opportunity, and elevate our approach to our direct and partner acquisition channels. You will not only report on the performance of our marketing effectiveness, but you'll also independently and proactively provide novel analysis and thought leadership to Marketing executives. This role will :
- Own our marketing and digital attribution methodology, ensuring we can tie every lead to a marketing channel.
- Identify and analyze areas of opportunity and inefficiency in the business, and help communicate that to the team - from individual contributors to managers to senior execs.
- Partner with functional teams to provide analytical inputs to their decision-making, build dashboards for key KPIs, create business cases, and evaluate performance.
- Find opportunities for analytics to improve our processes and deploy solutions such as marketing attribution and lead scoring models.
- Ensure that data and analytics are factored into all strategic thinking and decision-making for current and future opportunities.
- Work with Product & Engineering on our data strategy for data capture, storage, and reporting tools.
This role can be based out of our Caribou office in Denver, CO. Alternatively, this role may work remotely from a state where Caribou operates with a preference for the Chicago, IL, Denver, CO or San Francisco, CA markets.
About You
How we will take care of you
Everyone at Caribou is a valued team member. Our compensation and benefits package includes :
Our Core Values
We come from all walks of life and are joined together by our shared values, which guide our work and how we work together.
Caribou is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, pregnancy status, marital status, military or protected veteran status, genetics, or any other characteristic protected by law. This position is not restricted solely to the responsibilities listed above, and the scope and responsibilities are subject to change. A pre-employment background check is required as a condition of employment.
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Salary : $120,000 - $150,000