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Marketing Director/Liaison, Social Adult Day Care $100,000.00-$175,000.00

Caring Angels Home Care
Brooklyn, NY Full Time
POSTED ON 2/23/2025
AVAILABLE BEFORE 5/19/2025

Caring Angels Home Care -

Caring Angels Home Care is seeking a highly motivated Marketing Director / Liaison to help grow our Social Day Care Center and build meaningful relationships within the community. The ideal candidate will be responsible for promoting our services, scheduling meetings, and establishing partnerships with local businesses, healthcare providers, and community organizations. They will also be actively involved in outreach efforts to seniors and their families to raise awareness.

Duties

  • Develop and implement innovative marketing strategies to enhance brand visibility and market share.
  • Conduct thorough market research to identify trends, customer needs, and competitive landscape.
  • Oversee digital marketing campaigns across various platforms, ensuring alignment with overall marketing goals.
  • Manage print advertising efforts, including the creation of compelling content and design.
  • Collaborate with the sales team to create integrated marketing campaigns that drive lead generation and conversion.
  • Utilize marketing automation tools to streamline processes and improve campaign effectiveness.
  • Write engaging copy for various channels, including websites, social media, email newsletters, and promotional materials.
  • Monitor and analyze campaign performance metrics to optimize future marketing

Qualifications

  • Proven experience in a senior marketing role, preferably as a Director or similar position
  • Minimum 3 years experience in Social Day Care marketing setting (not a LCHSA).
  • Bilingual Spanish a plus.
  • Exceptional communication skills, both written and verbal.
  • Join our team as the Director of Marketing and play a pivotal role in shaping our brand's future while leading innovative marketing initiatives! Interested candidates are encouraged to apply.

    Job Type : Full-time

    Pay : $100,000.00 - $175,000.00 per year

    Benefits :

  • Health insurance
  • Paid time off
  • Schedule :

  • 8 hour shift
  • Monday to Friday
  • Experience :

  • Social Day Care Setting Doing Marketing : 3 years (Required)
  • Work Location : In person

    Salary : $100,000 - $175,000

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