Director of Marketing and Engagement

Job Summary

The Director of Strategic Marketing and Community Engagement is a key member of the Shrewsbury Montessori School's administrative leadership team, responsible for developing and executing a comprehensive marketing strategy to enhance the school's visibility and reputation. This dynamic leader will work closely with the Head of School and other stakeholders to craft compelling messages that showcase the school's unique strengths and values.

**Key Responsibilities:**

• Develop and implement a strategic marketing plan to achieve enrollment, communications, and development goals.
• Collaborate with the Admission team to design and execute marketing programs that support enrollment and retention efforts.
• Build strong relationships with parents, alumni, and community stakeholders to foster a sense of community and promote the school's brand.
• Evaluate communication tools and platforms to optimize their effectiveness in sharing important information campus-wide.

Requirements:

* Bachelor's degree in Communication, Business, Marketing, or a related field
* At least five years of experience in journalism, communications, marketing, or enrollment management; demonstrated success in strategic communications, marketing, and enrollment management
* Exceptional organizational, writing, and editing skills, with a creative, measured, and analytical approach to communications
* Expertise in digital marketing tools, including social media platforms, website development, and emerging technologies
* Excellent project management and implementation skills
* A strategic thinker with a collaborative mindset, a sense of humor, and a desire to become a visible, engaged member of the SMS community