Job Description
Job Description
Description : OVERVIEW
The Marketing & Media Associate will be responsible for effectively reaching internal and external audiences and contributing to positive brand reputation for Carolina Health Centers. This position will be responsible for and / or assist in projects relating to digital marketing, social media, website maintenance, photography, videography, and graphic design. The Marketing & Media Associate must create campaigns / projects and be able to track these tasks to completion.
- Pay can be discussed based on credentials and experience
DUTIES AND RESPONSIBILITIES
Assist in the development and implementation of CHC’s brand strategyCreate marketing materials, including but not limited to, media advertising, signage, organizational literature, department-specific literatureMaintain inventory of organizational / marketing materials and distribute as neededCoordinate purchasing promotional items and printed materials while remaining within departmental budgetsManage various social media accounts (Facebook, Instagram, Twitter, and LinkedIn) and create engaging contentPropose internal and external campaigns for staff and patient awarenessPropose content / campaign ideas for social mediaEngage professionally and appropriately with digital audiences for growth and reputation management (social media comments, Google reviews, etc.)Film, edit, and produce video content for marketing, patient education, and community awarenessProvide photography for digital and print materials where appropriateDevelop, produce, and edit recorded content (video and audio / podcast)Stay up-to-date on communications trendsAttend weekly meetings with the division and supervisor for work / project updatesThis job description is not designed to cover or contain an exhaustive list of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Requirements :
All employees of Carolina Health Centers, Inc. are expected to perform the duties of their job and behave in a manner consistent with the Corporate Philosophy which supports the values of : respect, honesty, integrity, openness, transparency, diversity, equity, inclusion, stewardship, and innovation.
In addition, this position requires :
Education
Bachelor’s degree in graphics, communications, marketing, media, or a combination of relevant work experience.Work Experience
1-2 years of experience in related field preferredLicensure and Certification
None requiredSkills
Demonstration of strong communication skills (orally and in writing)Great interpersonal and organizational skillsProficient in use of computer and keyboardAble to establish and maintain effective working relationshipsKnowledge of HIPAA and ability to maintain confidentialityAble to manage self and environment calmly and appropriately in stressful situationsWorking knowledge of Canva, Photoshop, and other media editing softwareMust have a valid driver’s license and safe driving recordAble to work flexible hours on occasionPhysical Abilities
Stand for extended periods of timeSit for extended periods of timeAble to push, pull and reach, sit, stoop and stretchHave full range of body motionHave the hand-eye coordination and manual dexterity needed to operate a computer, telephone, copier, and media equipmentRequired to talk and hearVision abilities required for this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focusWork Environment
At times, this job involves exposure to customer / patient elements. This job also operates in a professional office environment. This role routinely uses standard Office equipment such as computers, telephones, photocopiers, filing cabinets, and fax machines. Remote options are available and dependent on work efficiency.
