What are the responsibilities and job description for the Associate Director, Forecasting position at Cascadia Search Group?
About the job
The Associate Director, Forecasting will lead the US and Global forecasting for both inline and pipeline assets. The role will also be responsible for integrating insights into forecasts for the XXX portfolio of products.
Roles & Responsibilities
- Provide an objective and rigorous point of view to demand and patient-based forecasting for pipeline and inline products, while collaborating with teams including marketing, finance, market access and other functions.
- Lead and own the development of Long-Range Plan (LRP) & Latest Estimate (LE) forecasts, ad-hoc forecasting requests and support commercial assessments for business development opportunities.
- Responsible for the sales forecasting process. Proactively monitor and maintain high level of quality, accuracy, and process consistency in the planning efforts. Coordinate activities with other functions and stakeholders.
- Weekly Forecast tracking across multiple indications.
- Independently lead quick turnaround projects and deliver quality assessments, collaborating with Senior Leadership.
- Demonstrate strong project management, prioritization and timeline execution across projects when working independently as well as when working with the vendors or internal teams. Ensure all forecasts are developed with detailed rationale, assumptions and storyboarding.
- Demonstrate excellent communication, presentation, MS PowerPoint & Excel skills.
- Support pre-launch, post-launch forecasting efforts at product and portfolio level and work seamlessly with cross-functional teams.
- Play an active role in interpreting and applying insights from Competitive Intelligence and Market Research to integrate it with high quality forecast models at asset and portfolio level.
- Explain modeling assumptions and triangulate assumptions with external data sources, analyst reports and other forecasting models to pressure test them and develop scenarios.
- Perform analyses estimating disease area revenue potential, sales coverage, market size, class penetration, marketing practices and future trends.
- Incorporate working knowledge of payer and contracting landscape into forecasting.
- Coordinate with finance and broader commercial operations team to develop and align on forecasting inputs.
- Manage professional relationships with internal partners and external vendors.
- Build solid relationships and become a trusted advisor to the Commercial team, guiding brand strategies and tactics based on superior, objective customer insights.
- Effectively manage multiple external vendor / partner relationships to ensure high quality services, the utmost compliance with the company and industry policies, practices and regulations, and seamless integration with internal processes and teams.
- Integrate multiple data sources to assess market landscape and product performance across product portfolio. Present findings to key stakeholders and design research studies for a deeper dive, as needed
- Identify appropriate innovative forecasting methodologies / techniques to uncover growth opportunities - both at the brand level, as well as the overall portfolio.
- Collaborate within the Commercial Operations team to convey to Commercial team and executive leadership holistic, actionable learnings.
- Other duties that may be assigned.
Education & Licenses And Experience
Typically requires a Bachelor's degree in a related field and 8 or more years of relevant market research, marketing, commercial operations, or other relevant experience.
MBA or Master's degree is preferred. Previous experience in a consultative role is a plus.
Competencies & Skills