Director of Digital Marketing

Job Title: Director of Digital Marketing

Location: Chicago, IL (on-site)

Role Type: Direct Hire

Salary: $150,000-$170,000

We are seeking an experienced Director of Digital Marketing to elevate our clients digital marketing strategy and drive the next stage of growth. This is an exciting opportunity to lead a talented team, spearhead innovative initiatives, and shape a holistic omni-channel marketing approach in a fast-paced, results-driven environment.

Key Responsibilities

• Oversee and optimize the entire marketing funnel with a focus on omni-channel integration.
• Provide strategic direction, ensuring alignment of all campaigns with broader business objectives.
• Identify gaps in current marketing efforts and implement creative, data-driven solutions to address them.
• Develop and execute retail/B2C strategies to maximize online sales, customer engagement, and brand visibility.
• Lead and mentor the marketing team, including social media and influencer teams, fostering a high-performing culture.
• Manage relationships with internal and external vendors and agencies to ensure flawless execution of campaigns.
• Stay ahead of emerging trends in digital marketing, social media, Martech (AI, CRM), and ecommerce platforms.
• Spearhead digital growth initiatives centered on customer acquisition, data-driven decision-making, and profitability.
• Oversee the marketing and user growth initiatives for the newly launched app, ensuring its success in the market.
• Utilize analytics to evaluate campaign performance, refine strategies, and provide actionable insights.
• Ensure consistent messaging across all marketing channels while monitoring ROI and optimizing marketing spend.
• Develop systems for leveraging data effectively to drive strategic decisions and growth opportunities.

Qualifications

• 8 years in marketing, with a focus on digital and ecommerce strategies, particularly in B2C or retail industries.
• Demonstrated ability to lead high-performing teams, inspire innovation, and drive results.
• Strong track record of success in omni-channel marketing with measurable impact on revenue and customer engagement.
• Ability to quantify campaign success, analyze data, and translate findings into actionable plans.
• Proficient in ecommerce platforms (e.g., Shopify), Martech, and CRM tools.

Catena Solutions brings 30 years of expertise supporting organizations to drive growth, optimize operations, and navigate industry challenges. Our team of consultants specialize in the areas of Change & People, Project & Program Management, Insights & Analytics, Strategic Growth & Innovation, Revenue Growth Management, Creative & Digital Marketing, Supply Chain Operations, Order to Cash, and Food Safety & Quality.

In addition to base pay, Advanced Group (consisting of Advanced Clinical and Catena Solutions) full-time employees are also eligible for benefits options such as health coverage, life insurance, disability insurances, and 401k benefits.

At Advanced Group, our commitment to diversity and inclusion in every part of our organization is crucial to fulfilling our mission and demonstrating our REAL values. It is Advanced Group's practice not to discriminate against any employee or applicant because of sex, race, color, age, national origin, religion, gender identity or expression, sexual orientation or sexual preference, pregnancy or maternity, genetic information, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law. This practice applies to all terms and conditions of employment including, but not limited to, hiring, training, compensation, benefits, promotions, transfers, layoff, Company-sponsored education, social and recreational programs, and treatment on the job.

If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter so that we can discuss the appropriate alternatives available.