Specialist, Campaign Operations (Digital & CX)

Specialist, Campaign Operations (Digital & CX)

About the role:  

CHANEL is now hiring a Specialist, Campaign Operations in New York City. We are seeking a highly organized and detailed-oriented Campaign Specialist to support the development and execution of email marketing campaigns within the Digital and Client Experience (CX) organization. This Specialist, Campaign Operations role plays a pivotal part in orchestrating cross-divisional campaign planning, ensuring seamless execution, and optimizing engagement through data-driven insights. This is an exciting opportunity for someone passionate about digital marketing, client engagement, and operational excellence to deliver exception client experiences. The ideal candidate will have a minimum of two years of hands-on experience in email marketing, ecommerce and crm. 

What impact you can create at CHANEL:  

Campaign development & execution: 

• Assist in planning and executing end-to-end email marketing campaigns 

• Collaborate with Campaign Manager on planning and strategy of cross-divisional email calendar 

• Serve as key liaison for email marketing campaigns, ensuring assets are received, deliverables are submitted, and campaigns are launched on schedule 

• Create and manage brief process with Artistic Direction, internal teams and vendors 

• Manage email routing and approval of deliverables within respective teams in time for deployment deadlines 

• Manage builds and Quality Assurance (QA) in collaboration with vendors, Tech, and Digital & Customer Experience (CX) 

• Ensure accurate rendering, functionality, landing experience and tracking parameters 

• Handle segmentation files and Email Service Provider (ESP) submissions 

• Execute on A/B testing plans and implement dynamic elements to enhance engagement 

• Track project roadmaps, capture meeting minutes, document requirements, and proactively manage timelines 

• Communicate shifts and/or risks to key stakeholders and support alternative solutioning 

Reporting and insight feedback loop:   

• Support quarterly and monthly reporting to provide insights and recommendations 

• Analyze success of past campaigns to optimize future strategies 

• Manage ad-hoc requests for performance recaps in support of campaigns, collections, shows etc 

Cross-Functional Team and Vendor Management: 

• Partner closely with Digital and CX, Marketing, Client intelligence and global counterparts to identify areas of opportunity and synergies to improve overall client experience 

• Support day-to-day vendor relationships and our business within vendor scope, including project management, reporting and analytics, billing and invoicing 

You are energized by:  

• Delivering excellence in a highly collaborative and dynamic work environment 

• Tackling complex workflows with creative problem-solving and critical thinking 

• Ensuring attention to detail in business rules, technical setups, and data analysis  

• Driving continuous improvement and navigating ambiguity with a proactive mindset 

What you will bring to the team:  

• Relevant experience in CRM and Email Marketing

• Hands on experience with Salesforce Marketing Cloud is a plus 

• A strong sense of ownership, passion, and a proactive drive to succeed 

• Exceptional organizational and project management skills, with the ability to juggle multiple projects and meet deadlines effectively

• Advanced proficiency in Excel, including VLOOKUP, pivot tables, and data analysis  

• A detail-oriented approach, with strong critical thinking and problem-solving skills 

• Ability to build strong cross-functional relationships and partner with global divisions, local business stakeholders, Tech, Artistic Direction, and Digital and CX team to ensure a consistent and exceptional client experience across touchpoints that support business priorities 

• Ability to multi-task and work on multiple campaigns simultaneously 

• Skilled at balancing competing priorities and meeting tight deadlines  

Position Logistics:   

• This position is based in New York City, with a hybrid work model requiring 3 days on-site at the CHANEL offices in Manhattan 

• Minimum of 2 years' experience leading campaign operations, CRM and digital email marketing 

• Advanced proficiency in Excel, including VLOOKUP, pivot tables, and data analysis 

• Relevant experience in CRM and Email Marketing; hands on experience with Salesforce Marketing Cloud is a plus 

• Proven experience with A/B testing and QA 

*Chanel, Inc. reserves the right to edit, change, or make exceptions on designations where circumstances where deemed appropriate.   

Compensation: 

• The anticipated base salary range for this position is$58,200- $90,000.  Base salary is one component of the total compensation for this position. Other forms of variable pay [may/will] be offered for this position. Other components [may/will] include bonus potential, benefits, and/or perks. 

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Benefits and Perks: 

• Wellbeing resources include dedicated paid time off for wellbeing (2-week August Office Closure) and a Wellbeing fund  
• Family and care giving benefits (inclusive of parental leave, fertility support, MilkStork, and Care.com Membership) 
• Generous paid time off policies to include vacation, holiday, sick and volunteer days  
• 401K and other incentives  
• Robust healthcare offerings; medical, dental, vision, MDLIVE (virtual care), One Medical, Flexible Spending Accounts (Health Care & Dependent Care), Health Savings Account and Employee Assistance Program 
• Life insurance, Accidental Death & Dismemberment, Short Term Disability, Long Term Disability, Health Advocate, International Business Travel Accident & Medical, and Commuter Transit & Parking 

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Additional Information: 

Chanel is a private company whose values are grounded in creating the conditions for people to perform at their best and feel fulfilled and confident in their work. We offer a unique work environment where individuals are encouraged to better understand the brand, the business, and motivations, so that together we can unlock the possibilities of growth. This is reflected in: 

Diversity and Inclusion: 

• At CHANEL, we are intentional in promoting Diversity & Inclusion. We foster respect, empathy and dignity for all.  We believe strongly that the diversity of our people across the full spectrum of human differences is essential to our organisation and the connections we have with each other and our clients.  
• We offer Employee Resource Groups in the US that are voluntary, open to all, employee-led groups formed around a shared identity or lived experience, whose aim is to foster a diverse, inclusive, and equitable community aligned with the values and missions of the communities they support. 

 Chanel Community: 

• CHANEL Community empowers our employees to channel their passions, talents and sense of purpose to contribute to and learn from our communities. 
• Employees are encouraged to take time off annually to volunteer through CHANEL Community. CHANEL also matches employee donations to select charitable organizations. 

Sustainability: 

• CHANEL Mission 1.5° is our climate action plan. It is focused on transforming the business in line with the ambitions of the Paris Agreement on climate change to limit the average global mean temperature increase to 1.5 degrees Celsius above preindustrial levels. 
• Employees are encouraged to contribute to our US Sustainability efforts at the corporate level and within the divisions, through organized taskforces and initiatives. 

Arts and Culture: 

• We are committed to extending our legacy of cultural engagement. Global support includes the CHANEL Culture Fund, which supports a select group of leading art culture institutions across the globe, and the CHANEL Next Prize for the next generation of creative talent.  US support currently includes Annual sponsorship of the MoMA film program, Tribeca Film Festival programs and Through Her Lens, Support of the Academy Gold Fellowship for Women and Sponsorship of the BAAND Together Dance Festival at Lincoln Center. 

Fondation Chanel: 

• Since 2011, Fondation CHANEL’s mission is for women and girls to be free to shape their own destiny.  Through multi-year partnerships with financial and technical support, Fondation CHANEL is committed to improving the safety and autonomy of women and adolescent girls around the world, impacting over a million women and girls in its first 10 years.     
• For more information, please navigate to the Fondation Chanel website here   

 Career and Leadership Development:  

• We have dedicated in-house teams focused on supporting the onboarding of employees, developing leadership skills via custom programs like Imagine Chanel People, Heart of Leadership and group and individual coaching, and blended online and live classes offered on our Bloom platform and by skilled trainers, such as Shape Your Career, to develop career building skills. 

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 *Chanel, Inc. benefits and perks are dependent on eligibility and subject to modification by Chanel at any time.