What are the responsibilities and job description for the Product Marketer (Remote) Job at CDK in Austin position at CDK?
About Us
CDK Global is a leading provider of cloud-based software to dealerships and Original Equipment Manufacturers ("OEMs") across automotive and related industries. The Company's cloud-based, software as a service ("SaaS") platform enables dealerships to manage their end-to-end business operations including the acquisition, sale, financing, insuring, repair, and maintenance of vehicles. By automating and streamlining critical workflows, the integrated platform of modern solutions enables dealers to sell and service more vehicles by creating simple and convenient experiences for customers and improves their financial and operational performance.
Position Summary
This role is responsible for supporting the establishment of the Go-To-Market strategy and achieving the market and sales goals for their product line. This role is responsible for supporting the positioning, messaging, competitive differentiation, and enabling the Sales and Marketing teams to ensure they are aligned and work efficiently to generate and close opportunities for CDK. The responsibilities of this role include all tasks associated with building and executing an effective go-to-market strategy, including market characterization, development of the go-to-market plan, driving and delivering demand generation programs, influencing pricing and distribution, enabling sales channels with tools and resources, and defining market requirements and business cases for product line investment. The Associate Product Marketer will be the company's leading expert in their product's target market and value proposition.
Position Responsibilities & Essential functions
- Develops specific marketing plans and activities for products line to establish, enhance and distinguish product placement in the competitive environment.
- Supports the go-to-market Strategy and channel enablement
development, advocacy and execution of an operational go-to-market strategy integrating all elements of the marketing and distribution mix
Qualifications
Minimum :
Preferred :
Compensation : $87,000 - $105,000
CDK Global is committed to fair and equitable compensation practices. Compensation packages are based on several factors, including but not limited to skills, experience, certifications, and work location. The total compensation package for this position may also include annual performance bonus, benefits and / or other applicable incentive compensation plans.We offer Medical, dental, and vision benefits in addition to :
At CDK, we believe inclusion and diversity are essential in inspiring meaningful connections to our people, customers and communities. We are open, curious and encourage different views, so that everyone can be their best selves and make an impact.
CDK is an Equal Opportunity Employer committed to creating an inclusive workforce where everyone is valued. Qualified applicants will receive consideration for employment without regard to race, color, creed, ancestry, national origin, gender, sexual orientation, gender identity, gender expression, marital status, creed or religion, age, disability (including pregnancy), results of genetic testing, service in the military, veteran status or any other category protected by law.
Applicants for employment in the US must be authorized to work in the US. CDK may offer employer visa sponsorship to applicants.PandoLogic. Keywords : Marketing Representative, Location : Austin, TX - 78703 , PL : 595779616
Salary : $87,000 - $105,000