Content Strategist (Hybrid)

Location: Malvern, PA (onsite Tues/Weds/Thurs)

Job Type: W2 hourly contract; 6-months to start

Potential to extend/convert based on performance and ongoing business needs

Compensation Range: $45-55/hr

We are looking for a Content Strategist on behalf of our financial services client. The Content Strategist role is part of the Editorial team within their in-house creative studio and is responsible for developing content strategy and guiding its execution across UX teams.

This role is responsible for consulting with leaders and subject matter experts to develop communication, user experience, and content strategies. It involves pitching new ideas, testing content in collaboration with UX designers, researchers, and testers, and identifying creative ways to enhance brand storytelling. Utilizing data and analytics, this position applies research, conceptualization, visual design, information architecture, and interaction design to develop content solutions that address business challenges.

Responsibilities:

• Creates in-depth, compelling communications and positioning on a range of subjects, including funds, products, and services; financial markets; the economy; regulatory matters; portfolio construction and theory, and internal communication topics.
• Exercises decision making authority and interacts with user experience test subjects.
• Displays versatility and demonstrates understanding of user experience principles in producing clear communications through a wide range of styles and channels, including responsive web pages, campaigns, ads, emails, presentations, blogs, videos, letters, articles, videos, and social media channels.
• Partners with the user experience team to set up tests, measure effectiveness, solve problems, and create communication content that meets user experience goals.
• Expertly presents and "sells" content and design solutions to senior management, project teams, partners, and stakeholders. Ensures the success of the strategy.
• Participates in discussions on user-centered design principles, visual design, user behavior, interactions, and brand.
• Plans communication content in consideration of universal design principles and tags content to interface with a wide variety of technologies.
• Provides creative direction and guidance on messaging and/or content strategy across mediums, working closely and collaboratively with designers, developers, marketing managers, and business leaders.
• Leads the creation of new approaches or processes with a 1-3 year outlook.
• Serves as a mentor to less experienced writers by providing specific feedback on their copy, story ideas, new media formatting, and interviewing skills.
• Participates in special projects and performs other duties as assigned.

Qualifications:

• Minimum of 5-8 years related work experience.
• Minimum of 2-5 years in providing content strategy direction to cross-functional teams (including user experience, digital marketing, and similar).
• Undergraduate degree or equivalent combination of training and experience. Graduate degree preferred.

Skills:

• Proficiency in Figma, Adobe Creative Suite, and Workfront.
• Familiarity with Adobe Experience Manager.
• Financial services experience highly preferred.

Job ID: 1084946

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Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

This posting is open for thirty (30) days.