What are the responsibilities and job description for the Central Garden & Pet is hiring: Sr. Content Syndicated Specialist in Atlanta position at Central Garden & Pet?
Description
Our Garden Segment is hiring a Senior Content Syndication Specialist, reporting into and based in Atlanta, GA. This new position will further develop and enhance our content syndication activities, ensure complete and precise data within multiple sites, and partner collaboratively with the digital marketing and brand teams.
KEY RESPONSIBILITIES
- Lead content syndication strategy & implementation through our product information management system (PIM)
- Ensure the syndicated content is accurate and meets retailer requirements
- Responsible for loading new and removing obsolete digital content (e.g., copy, alt images, video, etc.) into Salsify, ensuring data accuracy and completion
- Build Enhanced Content layouts in Salsify
- Ensure process steps are completed with retailer identifiers for content push to retailer sites
- Request PIM relevant flags from Material Master Data team to Salsify, as needed
- Work with brands teams to ensure they are maintaining retailer identifiers within Salsify for accurate and functional data
- Assist with Salsify task resolution, projects, integrations and support / training, as needed
- Operate effectively within "Workflow Taskforce"
- Regularly audit ERP, assets and product export lists within Salsify
- Work with PIM team and Senior Manager - Digital Content Marketing to develop reports that identify items with poor digital content quality in Salsify
- Work with PIM team and the Sr. Manager of Digital Content Marketing to develop product page completion processes in Salsify
- Export product feed data from Salsify, provide to relevant third parties (i.e., PriceSpider)
- Partner with third parties and brand teams to align on efficiency, optimization and product coverage of feeds
- Manage Salsify syndication for each Central Garden website
QUALIFICATIONS
MINIMUM EXPERIENCE & EDUCATION
BENEFITS PACKAGE & EMPLOYEE PROGRAMS
Central Garden & Pet Company (NASDAQ : CENT) (NASDAQ : CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2023 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company's innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands including Amdro®, Aqueon®, Cadet®, Farnam ®, Ferry-Morse®, Four Paws®, Kaytee®, K&H®, Nylabone ® and Pennington®, strong manufacturing and distribution capabilities and a passionate, entrepreneurial growth culture. Central is based in Walnut Creek, California and has 6,700 employees across North America and Europe. Visit to learn more.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.
LI-MJ1
