What are the responsibilities and job description for the Sr. Manager - Category Insights - IFE/Grocery/Hardware/Dollar position at Central Garden & Pet?
Description
The Sr. Manager - Category Insights, Independent, Farm, Export, Grocery, Hardware, & Dollar Channels, is responsible for developing Central Pet’s shopper-based learning plan and activating across key growth channels and retailers. This role is critical for driving volume & share growth in Central Garden & Pet’s businesses by ensuring growth plans (category and brand) are insight-driven and shopper-led. The Sr. Manager collaborates closely with VPs, Sales Directors, and the Sales Team to integrate insights into core customer processes (e.g., Line Review, Category Review, JBP, T2T) and ensures that Central Pet’s data investments (Stratum, Nielsen, Numerator, etc.) are effectively operationalized, maximizing ROI. This position plays a key role in influencing strategic decisions with both standard insights packages & custom insights initiatives to prioritize the customer’s voice in business planning and strategic execution.
Reporting functionally to the VP of Consumer Insights & Category Leadership, this role will work in partnership with VP / Sales Directors on business priorities and will be remote with occasional travel to corporate offices. Learn more about Central Garden & Pet Company and our pet, lawn, and garden brands at www.central.com . Full-time employees enjoy excellent benefits, including medical, dental, vision, flexible spending accounts, short- and long-term disability, free life insurance, tuition reimbursement, product discounts, and more.
KEY RESPONSIBILITIES :
Curious Thought Leader
- Develops a three-year vision for shopper insights across key channels.
- Champions the creation of category and shopper growth strategies that enhance retailer differentiation and competitive advantage.
- Translates brand and consumer insights into retail opportunities.
- Leverages consumer and macro trend data to anticipate retail opportunities and aligns resources internally and externally.
Inspires Others
Operates with Discipline
Embraces Change as a Leader
QUALIFICATIONS :
MINIMUM EXPERIENCE & EDUCATION :
WORKING CONDITIONS :
BENEFITS PACKAGE & EMPLOYEE PROGRAMS :
Central Garden & Pet Company (NASDAQ : CENT) (NASDAQ : CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2023 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company’s innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands including Amdro®, Aqueon®, Cadet®, Farnam®, Ferry-Morse®, Four Paws®, Kaytee®, K&H®, Nylabone® and Pennington®, strong manufacturing and distribution capabilities and a passionate, entrepreneurial growth culture. Central is based in Walnut Creek, California and has 6,700 employees across North America and Europe. Visit www.central.com to learn more.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.
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