What are the responsibilities and job description for the Digital Marketing Specialist Freelance position at Certified Employment Group?
Job Description
Job Description
Job Title : Digital Marketing Specialist (Part-Time)
Job Type : Part-Time, Project-Based (with potential to transition into a fixed schedule)
Location : Remote, CA based - must be okay with CA taxes.
Job Summary :
We are seeking a highly skilled and versatile Digital Marketing Specialist to help grow and promote our client's business across all digital platforms. The ideal candidate is a self-starter with a strong background in digital marketing, including SEO, PPC, social media, email campaigns, and other marketing strategies. This role will begin as a part-time position, requiring just a few hours a week, with the potential to grow into a more fixed schedule as needs increase.
Key Responsibilities :
- Develop and execute comprehensive digital marketing strategies to promote the business and its services.
- Conduct SEO research and implement best practices to improve website visibility and search rankings.
- Manage PPC campaigns on platforms like Google Ads, monitoring budgets and optimizing for ROI.
- Create, schedule, and post engaging content on social media platforms to enhance brand awareness.
- Design and execute email marketing campaigns to engage and retain customers.
- Analyze performance metrics across all platforms and provide actionable insights for improvement.
- Maintain a content calendar to ensure consistency across marketing efforts.
- Identify and leverage opportunities on emerging platforms to expand the business’s reach.
Qualifications :
What We Offer :
