What are the responsibilities and job description for the Social Media Manager position at Certor Sports?
Social Media Manager – Sports Industry
Turn Your Passion for Sports into a Career!
Location: Plainfield, IN | Company: Certor Sports (Schutt, VICIS, TUCCI) | Job Type: Full-Time
Are You Obsessed with Sports and Social Media?
Do you eat, sleep, and breathe sports? Do you get fired up about creating viral content, driving engagement, and growing a brand’s presence across digital platforms? If so, this is your dream job.
Certor Sports is looking for a Social Media Manager to take our brands—Schutt, VICIS, and TUCCI—to the next level. This role isn’t just about posting content; it’s about crafting compelling stories, building a community, and driving excitement around our industry-leading sports products. We need someone who can think strategically, execute flawlessly, and bring bold, creative ideas to the table.
What You’ll Do
• Develop and lead a cutting-edge social media and email marketing strategy that connects with athletes, coaches, and sports fans.
• Own both organic and paid social media campaigns, ensuring maximum reach, engagement, and conversion.
• Create and execute engaging content across all social media platforms, including captivating videos, reels, and graphics.
• Capture on-the-ground content—whether it’s behind-the-scenes at events, product launches, or training sessions.
• Shoot and edit high-quality videos for Instagram, TikTok, YouTube, and more. (If you can turn a simple clip into a viral moment, we want you!)
• Engage with the sports community—reply to comments, join conversations, and build relationships with influencers and athletes.
• Analyze social media metrics to track success, optimize strategies, and ensure continuous growth.
• Collaborate with internal teams, clients, and partners to amplify our brand presence.
• Manage and optimize email marketing campaigns using Klaviyo to drive engagement and conversions.
• Stay ahead of trends, experiment with new platforms, and always bring fresh, game-changing ideas to the table.
What You Bring to the Team
• An undeniable passion for sports and social media marketing. You understand the culture, the conversations, and what makes sports fans tick.
• 3 years of experience in social media management, digital marketing, or content creation.
• A content creator’s mindset—you can shoot, edit, and produce high-quality social media content. (Adobe Suite, Canva, Final Cut, or CapCut experience is a huge plus!)
• Experience with email marketing (Klaviyo experience is a major bonus).
• Strong analytical skills—you know how to read the data and use it to improve engagement and performance.
• An eye for storytelling—you can craft narratives that make an impact.
• Exceptional communication skills and the ability to work across multiple teams.
• A self-starter mentality—you take initiative, think big, and execute efficiently.
Why This Role Rocks
- Work with some of the biggest brands in sports—Schutt, VICIS, and TUCCI.
- Create content that real athletes, coaches, and fans will engage with.
- Be part of an innovative team that’s growing fast and thinking big.
- Get creative freedom to push the boundaries of sports marketing.